(MENAFN - Muscat Daily) Muscat- AkzoNobel, a leading global paints company, marked a key milestone in the sultanate with the introduction of the 'Sadolin Dulux' brand in decorative paints on Tuesday. With this it has brought together the home-grown Sadolin brand and the global colour and innovation leader Dulux.
Sadolin Dulux will offer customers in Oman an amazing range of colours and technology currently offered by Dulux.
At an event held at Grand Hyatt Muscat, AkzoNobel announced the new brand that will feature a completely new product portfolio based on the latest global innovations and technology available.
This brings a new colour delivery system with best-in-class accuracy and strength, as well as for the first time in Oman, the choice of customers to have any colour, any product – all colours available in full interior and exterior range.
AkzoNobel also introduced new colour and inspiration tools, such as the Sadolin Dulux Visualizer, an augmented reality mobile app; a portable and handheld paint testing service; new colour collaterals; and new in-store tinting apparatus at the gathering.
Jeremy Rowe, managing director, AkzoNobel Decorative Paints, South East & South Asia, Middle East, said, 'This is a significant step in further strengthening our operations in Oman. Sadolin is a successful home-grown brand that has enjoyed the trust and confidence of customers. With Sadolin Dulux, we are highlighting a significant evolution of the 'Made in Oman brand' into a global brand that will offer a never-before range of colours and products for our customers here.'