Abu Dhabi company screens Malala's film in Syrian refugee camps
ABU DHABI, 15th May, 2016 (WAM) -- Image Nation, one of the leading media and entertainment companies in the region, has joined up with FilmAid International to roll out screenings of the documentary "He Named Me Malala" in Syrian refugee camps in Jordan. The two-month outreach campaign and screening series, which began last month, aims to use the power of Malala Yousafzai's story to inspire girls and parents to value and champion education in their homes and communities.
The acclaimed documentary will be screened in camps in three locations, including the Emirati-Jordanian Camp that is run by the Emirates Red Crescent, ERC, and UNICEF in Mrajeeb Al Fhoud.
The film portrays the life of Malala, who survived a gun shot wound to the head at the hands of the Taliban after speaking out in favour of women's education. The movie aims to raise awareness of women's rights among the refugees and will be followed by workshops for participants to voice their views on female education. This latest outreach in Jordan is part of a 12-month global campaign called "StandwithMalala" to promote children's right to education and support education for Syrian refugee children through Malala's "NotLost" fund.
Managing Director of FilmAid International, Keefe Murren, said that the programme is a poignant weapon in the fight for female refugees' education. "A refugee herself, Malala challenges girls to be brave, not just in fighting for their own education, but in bravely imagining a future when that fight is no longer necessary. Movies remind us that we are authors of our own stories, and that each one of us is capable of changing the narrative," he said.
The film documentary was released by Fox Searchlight Pictures, in association with Image Nation Abu Dhabi, Participant Media and National Geographic Channel.
"He Named Me Malala gave us the opportunity to spread a vital message about girls' education to influential communities in our region. Image Nation created a robust, tailored social action campaign for the Mena region that is now culminating in our outreach to refugees in Jordan. We are pleased to partner with FilmAid, an organisation that shares our belief in the power of film to inspire and inform audiences around the world," said Danielle Perissi, Head of Documentary and Factual Entertainment, Image Nation Abu Dhabi.