Study forecasts the Global Laptop Market to remain flat through 2019


(MENAFNEditorial)

Fast Market Research announces the availability of Technavio's new report "Global Laptop Market 2015-2019" on their comprehensive research portal.

Laptops are believed to be facing a sort of identity crisis as a variety of equivalent products with myriad names like notebook life book etc. is spanning the global computers market. The many theories of possible health hazards related to keeping the machine on the lap for long hours have led to manufacturers come up with different products in the name of like notebook air book life book etc. Hardware such as plugin tablets convertibles and other electronic devices including as chrome books and net books have changed the overall industry outlook on laptops.

Technavio predicts that the global laptop market will grow at a CAGR of (1.0)% in terms of revenue during 2014-2019.

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Commenting on the report an analyst from Technavio’s team said: “Laptops uniquely have a trackpad and keypad as part of the system. With hybrid laptops in the market which can have detachable parts over the next five years we will see laptops that will have increased computing power and wireless charging once they are docked into a keypad or touchpad. Following this as per industry experts voice recognition eyeball tracking and hand gestures will evolve. Though the trackpad and keypad will not disappear in the coming years a future with no keyboards cannot be ruled out. Such laptops will essentially contain high- definition cameras to make any surface a virtual keypad and one camera will track the hand movements. However this is an idea for the future.”

According to the report laptops are segmented into three main products: Chromebooks/netbooks hybrid laptops and traditional laptops. Of the three segments the traditional laptop segment will witness a negative growth rate. Chromebooks/netbooks have a much lower ASP and there has been increased demand for them. However even with the increase in their unit shipments Chromebooks/netbooks do not contribute much revenue to the market because of their low ASP of $328. Therefore the main growth will be a result of the consumer preference for innovative products such as hybrid laptops which can function in different modes such as tent display or even tablet.

Further the report states that one of the biggest challenges the laptop industry is facing is the increased need for mobile facilities.

The key players in the Global Laptop Market are Acer Apple ASUS Dell HP and Lenovo while other prominent vendors include Fujitsu Haier Hisense Samsung and Toshiba

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

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