(MENAFNEditorial)
Growth in skin care is driven by intense marketing activities by players as they competed for value share using discounted prices advertising and wider distribution networks leading to growth of 11%. The environment was marked by the intensive marketing activity launched by local players like Biopharma SA. Many mass brands offered popular added benefits such as skin lightening toning anti-ageing and so on and are widely available in open markets supermarkets and other channels. The...
Euromonitor International's Skin Care in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.
Full Report Details at
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Product coverage:Body Care Facial Care Hand Care.
Data coverage:market sizes (historic and forecasts) company shares brand shares and distribution data.
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* Get a detailed picture of the Skin Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Report Table of Contents:
SKIN CARE IN CAMEROON
Euromonitor International
May 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Skin Care by Category: Value 2009-2014
Table 2 Sales of Skin Care by Category: % Value Growth 2009-2014
Table 3 Sales of Skin Care by Premium vs Mass: % Value 2009-2014
Table 4 NBO Company Shares of Skin Care: % Value 2010-2014
Table 5 LBN Brand Shares of Skin Care: % Value 2011-2014
Table 6 LBN Brand Shares of Premium Skin Care: % Value 2011-2014
Table 7 Forecast Sales of Skin Care by Category: Value 2014-2019
Table 8 Forecast Sales of Skin Care by Category: % Value Growth 2014-2019
Table 9 Forecast Sales of Skin Care by Premium vs Mass: % Value 2014-2019
Biopharma SA in Beauty and Personal Care (cameroon)
Strategic Direction
Key Facts
Summary 1 Biopharma SA : Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Biopharma: Competitive Position 2014
Executive Summary
Increased Advertising Targets Growing Urban Population and Maintains Growth
Increased Western Influence Leads To Lifestyle Changes
Domestic Players Gain Footing on the Market
Store-based Retailers Maintain Their Performance in Beauty and Personal Care
A Growing Economy and Population Will Drive Demand During the Forecast Period
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 3 Research Sources
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