MENAFN - Jordan Times
AMMAN — National air carrier Royal Jordanian (RJ) sealed a landmark agreement on Monday to join one of the world's leading global airline alliances.
The agreement, signed with oneworld, in the presence of His Majesty King Abdullah yesterday, marked the beginning of what RJ considers to be one of the most significant alliances yet in its history.
Oneworld brings together some of the leading airlines in the industry such as American Airlines, British Airways, Qantas, Iberia, Cathay Pacific, LAN Chile, Finnair and Aer Lingus and their 12 affiliates.
RJ, which was invited by oneworld to join its alliance, will be the first carrier from the Levant, Middle East and Gulf region to be elected on board any of the global airline groupings.
RJ President and CEO Samer Majali and officials from the alliance described the step as a significant one for the country's national carrier and its strategic vision.
"We are delighted that our recent performance and strategic vision make us an attractive partner for the world's best alliance," Majali told the press yesterday.
Majali, who has led RJ under a stringent cleanup process and management of the national carrier, said the move is in line with the airline's ongoing efforts and new strategic plans to build and expand on greater networks in the region.
Today, alliances are a major force in the international airline industry. Some 80 per cent of world scheduled international capacity now rests within the three big alliances.
Together, oneworld's members operate more than 8,000 departures a day to 600 destinations in 135 territories.
Its members' 2,000 aircraft carried more than 230 million passengers in 2004 — equivalent to around one in 30 of the world population.
The alliance also helped its member airlines earn almost 60 billion in revenues, with oneworld activities generating one in every 30 earned by its member airlines from passenger services.
Such alliances also help provide airline customers with numerous services and benefits.
This includes, for example, a broader route network, opportunities to earn and redeem frequent flyer miles and points across the alliance network and access to more airport lounges.
In addition, oneworld is currently the first alliance to enable customers to travel across their combined networks with electronic tickets, which its competitors do not yet offer.
At present, RJ has satisfied oneworld's key pre-joining audits, assuring the group that it can deliver the alliance's services, benefits and processes, and also match its demanding quality and safety standards.
However, there is still much to do before the national carrier can become a full-fledged member of oneworld by the turn of 2006/2007.
According to Majali, RJ will have to connect its IT systems with that of its partners and provide staff training to deliver oneworld products, customer benefits and support over the coming 18 months.
Majali said the airline was doing its utmost to take advantage of both the regional liberalisation of air transport and King Abdullah's vision for a Jordan as a business and investment hub.
He said the entry into the alliance, although optional, was crucial if Jordan was to keep pace with the rapid developments of the global airline industry.
Majali acknowledged Iberia and British Airways as two of the world's leading airlines, which RJ would do well to learn from.
RJ currently flies to destinations across the Levant, the Middle East and the Gulf as well as London, Madrid, Barcelona, New York JFK, Chicago O'Hare and Bangkok.
It will add Iraq and Yemen to the oneworld map and 10 destinations, including Al Arish and Alexandria in Egypt, Al Ain in UAE, Dammam and Jeddah in Saudi Arabia, Aqaba in Jordan, as well as Baghdad, Basra and Erbil in Iraq. This will extend the alliance's network to 135 territories and 609 destinations
Representing oneworld and its existing members yesterday at the press conference was Fernando Conte, chairman and CEO of Iberia and current chairman of the oneworld governing board.
Conte said Royal Jordanian was the first airline accepted to join oneworld in more than five years.
He said the alliance members, who are very selective in their choices, had also been looking into expanding the network in the Middle East and cited RJ as a quality candidate to recruit for that end. According to them, RJ's distinguished performance and track record served the airline well.
"Oneworld's focus over [the past five years] has been on helping our member airlines fly through the terrible turbulence our industry has had to face," said Conte.
"Now we are entering a new period of expansion with [RJ] as the first to join our group," he added.
"We believe RJ will add considerable value to oneworld and we believe oneworld will add considerable value not only to RJ but to Amman as an aviation hub in this region with all the benefits that this means for Jordan," said Conte.
Also present at the press conference yesterday were British Airways Chairman Martin Broughton, who is also acting as a sponsor for RJ's entry into the alliance, and oneworld's managing partner, John McCulloch.
MENA News Headlines
|Dec 8 2013||Top SME Achievers in the GCC Honoured at ADCB Stars of Business Awards 2013 ,MENAFN Press|
|(MENAFN Press) The evening of November 28 saw one of the UAE's most prestigious business occasions - the ADCB Stars of Business Awards 2013. In the dazzling setting of the Jumeirah Beach Hotel's ...|
|Dec 8 2013||Wearable Technology (WT)Connected Devices Channel Summit to launch at DISTREE EMEA 2014 ,MENAFN Press|
|(MENAFN Press) DISTREE EMEA has confirmed the inclusion of a new Wearable Technology (WT) & Connected Devices Channel Summit as part of its overall 2014 event agenda. DISTREE EMEA is the region's ...|
|Dec 8 2013||RAK Ceramics Steps Up Global Ambitions ,MENAFN Press|
|(MENAFN Press) World's Largest Ceramics and Porcelain Manufacturer Turns to SAP For Added Competitive Advantage;
SAP Project Now One of MENA's Largest Software Implementations of Its Kind
|Dec 8 2013||CTA Toyota Enabling Children in the Kingdom to Participate in Toyotas Global Toyotas Dream Car Art Contest ,MENAFN Press|
|(MENAFN Press) Central Trade and Auto Company (CTA), the exclusive dealer for Toyota in the Kingdom, recently announced its participation in Toyota Motor Corporation's recently launched 8th Toyota ...|
|Dec 8 2013||GCo. chooses SPF Realty to market Grand Views at Millennium Estates ,MENAFN Press|
|(MENAFN Press) SPF Realty, a leading real estate company in the UAE offering holistic solutions to all property-related requirements, has signed a partnership with G&Co, a Meydan City sub-developer, ...|
|Dec 8 2013||Solutions Middle East awarded Citrix Platinum status ,MENAFN Press|
|(MENAFN Press) Solutions Middle East, a leading regional provider of information technology and communications solutions to small, medium and enterprise sized customers across the Middle East, has ...|
|Dec 8 2013||FrostSullivan Smart Grid key to boosting power efficiency in GCC as peak demand grows ,MENAFN Press|
|(MENAFN Press) The global market for smart grid is growing rapidly with total spend expected to reach USD 1 trillion by 2017.
However, the implementation of the technology in Gulf Co-Operation ...|
|Dec 8 2013||Pentagon may release jets to the Gulf earlier than anticipated ,MENAFN|
|(MENAFN) The US is considering releasing the F-35 fighter jet to the Gulf earlier than planned as demand is coming strong, Arabian Business reported.
The selling the plane to the UAE and other ...|
|Dec 8 2013||Steve Madden launches its exclusive Fall 2013 collection for men and women ,MENAFN Press|
|(MENAFN Press) The chic US footwear brand, Steve Madden, has recently launched its Fall 2013 range for men and women. For men, Steve Madden has enough styles to keep up with the active lifestyle of ...|
|Dec 8 2013||UOWD students innovative App makes Metro travel even easier ,MENAFN Press|
|(MENAFN Press) MetroMate, a new App developed and marketed by students at the University of Wollongong in Dubai (UOWD), is helping Metro users across the city make the most of this convenient ...|
|Dec 8 2013||Seiko Astron redefines precise time ,MENAFN Press|
|(MENAFN Press) Seiko, a brand with Al-Futtaim Watches & Jewellery, has presented Astron, a range of watches that can receive GPS signals across all time zones in the world using the global network of ...|
|Dec 8 2013||Emirates Islamic launches Child Savings Account ,MENAFN Press|
|(MENAFN Press) Emirates Islamic, one of the leading Islamic financial institutions in the UAE, today announced the launch of its new Child Savings Account. The new account is free to children and ...|
|Dec 8 2013||Partner in Charge Change for Baker Botts In Middle East ,MENAFN Press|
|(MENAFN Press) Baker Botts has announced that effective January 1, 2014, Senior Partner, John Lonsberg, will assume the post of Partner in Charge for the Baker Botts Middle East offices.
|Dec 8 2013||Nissan to renew the bond with the Saudi Kingdom through direct presence and an ambitious growth plan ,MENAFN Press|
|(MENAFN Press) Nissan has today unveiled plans to build on its 60 year history in the Kingdom of Saudi Arabia by renewing the bond with its people through an ambitious growth program. Unveiled at the ...|
|Dec 8 2013||Doha hotels face oversupply risk ,MENAFN|
|(MENAFN) Colliers International reported that Doha hotels face the risk of oversupply as the FIFA World Cup 2022 approaches, Arabian Business reported.
A report by Colliers said: "The announced ...|
|Dec 8 2013||Gulf Traffic Exhibition and Conference Opens Tomorrow In Dubai ,MENAFN Press|
|(MENAFN Press) Gulf Traffic, the region's foremost transport infrastructure event will open tomorrow, taking place from 9-11 December at the Dubai International Convention and Exhibition ...|
|Dec 8 2013||Arab youth unemployment coasting USD50 b annually ,MENAFN|
|(MENAFN) According to a new survey, between every four young Arabs there is one who is unemployed and the lost job opportunities cost the Arab world up to USD50 billion annually, according to Arabian ...|
|Dec 8 2013||Jumeirah to operate its first hotel in Oman ,MENAFN|
|(MENAFN) Dubai-based Jumeirah Group signed an agreement with Saraya Bandar Jissah SAOH to operate a luxury resort in Muscat, Arabian Business reported.
Jumeirah will operate both the 206-room and ...|
|Dec 8 2013||TRA begins Technical Survey to measure Mobile Radiation Levels across the UAE ,MENAFN Press|
|(MENAFN Press) The Telecommunications Regulatory Authority (TRA) launched a technical survey to measure mobile radiation levels across the Emirates based on the issued TRA's Regulatory Policy ...|
|Dec 8 2013||Innovation Park Muscat Backs IASP-Asian Divisions Workshop ,MENAFN Press|
|(MENAFN Press) Knowledge Oasis Muscat (KOM) in co-operation with the International Association of Science Parks and Areas of Innovation (IASP) are pleased to announce Innovation Park Muscat (IPM) - a ...|