(MENAFN Press) Amman, May 2012 - Teeba Investment for Developed Food Processing Company - owner of the Teeba, Tropicana and Almarai brands in Jordan - introduced two new flavored labaneh products to the Jordanian market. The new Teeba labaneh flavors, available in 250gm serving sizes, are fresh thyme and green olive.
Launching the two new labaneh products is in line with Teeba Investment's goal to expand and diversify its product range in the Jordanian market. It also corresponds with the Company's ongoing efforts to deliver innovative, high quality and tasty products that suit Jordanian consumers' varying tastes. All Teeba labaneh products are manufactured and packaged according to the highest international quality and hygiene standards, using the latest cutting-edge technologies.
"We are delighted to introduce these two new variations which cater to the preferences of Jordanian consumers, as thyme and green olives are household staples in any home across the Kingdom. We are committed to continuously meeting the needs and varying preferences of Teeba lovers so as to constantly provide them with nutritious and great-tasting food products," commented Teeba Investment's General Manager Mohamed Saada.
Teeba Investment's products are currently offered under three trademarks in Jordan: Teeba, which provides a range of dairy products that includes yoghurt, labaneh, jameed, shaninah, and zabadi; Almarai which offers a variety of cheese and milk products; and Tropicana, which comprises of a wide variety of natural, fresh juices.