(MENAFN) Emaar Properties' Chairman, Mohamed Alabbar, announced that the company's hospitality and leisure unit, Emaar Hospitality Group, has launched Vida Hotels and Resorts, reported Emirates 24/7.
Alabbar added that the new property aims at attracting the younger generation of business and leisure travelers.
He said that the 156-room hotel, which will be located in Downtown Dubai, will be notable by neutral colors creating a chic ambience, good food and the availability of the latest technology, including check-in via iPad and Wi-Fi service.
It is worth noting that the developer will roll out the new hotel chain in its main global markets, starting with the Vida Downtown Dubai, previously the Qamardeen hotel.
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