(MENAFNEditorial) (Newswire.net -- February 4th,2013) Montreal, QC, Canada –
ID Communications Inc. announces the launch of its iPhone and Android mobile App in anticipation of the upcoming European Film market in Berlin, targeting both buyers and filmmakers to streamline communications at tradeshows and film festivals.
“As a Film Sales Agent our job is to match good films we represent with targeted international buyers. Anyone who has attended these markets knows there are typically thousands of buyers at any major market, and we can at best meet maybe 100 or so in a typical week of meetings. An App will help us connect at these events with the thousands of buyers who are in attendance, roaming the floors and film screening halls. Now we won’t even need buyers with whom we don’t yet have meetings to stop by our booth, they will have all they need to get screeners and make offers on our films at the tip of their fingers†says Dan Shannon, president of ID Communications.
 Film Sales Agent App - Download the ID Communications Mobile App for iPhone or Android devices here
“In my view the increased growth of mobile within the overall digital landscape of web-based video on demand (think Netflix, Amazon etc.), it has become increasingly evident that independent content like the films we represent, needs a mobile strategy. Since 2012 more than 50% of all searches are now done on mobile devices. ITunes alone has seen 40 Billion Apps downloaded since 2008, and 20 Billion of those were in 2012."
"We believe Apps are going to offer a significant way for filmmakers to engage their core audiences with additional content beyond the finished film. Our key films in 2013 will actually have their own apps as part of their release strategy, and we think this is not only exciting for the distribution model, but for producers as well. I think forward thinking producers and distributors need to see iTunes, and Google's Android store as search engines in their own right, and they represent new ways to engage audiences. †Says Mr. Shannon.
 ID Communications is a boutique distribution company with a limited slate of indie festival grade documentaries and features for worldwide distribution. Mr. Shannon will also be speaking for the fourth consecutive year at the European Film Market’s documentary event “Meet the Distributorsâ€, an documentary focused event organized by the European Documentary Network during the Berlinale Film Festival.
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