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MENAFN - Arab News - 02/02/2013

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Embraer Executive Jets planning a strong presence in the Kingdom.
(MENAFN - Arab News) The Kingdom is a very specialized market, which offers great potential for corporate jet manufacturers, says a top Embraer official.

His remarks coincide with an announcement expected tomorrow by Embraer Executive Jets to appoint AirPros, a subsidiary of the Khaled Juffali Company, as its Authorized Sales Representative (ASR) for its entire, seven-aircraft portfolio of business aircraft in the Kingdom.

"This partnership is an important milestone for AirPros," said Sheikh Khaled A. Juffali, chairman, Khaled Juffali group of companies.

"We are proud to add Embraer Executive Jets to the list of prestigious products and companies we support in the region and very much look forward to expanding the Embraer Executive Jet family in the Kingdom."

The formation of this partnership coincides with the visit of Embraer Executive Jets' top-of-the-range aircraft, the Lineage 1000.

The largest of seven models in the Embraer ExecutiveJet portfolio, the Lineage 1000 is a flying home away from home that features the only five-zone VIP cabin in the industry.

the Lineage 1000 includes an executive stateroom with a double bed and an en-suite lavatory which includes a stand-up shower.

Invited guests and the media will be able to view the Lineage 1000 in Jeddah tomorrow (3) and in Riyadh on Monday (4).

It also offers the largest inflight-accessible baggage compartment in the ultra-large class.

The Lineage 1000 platform, including its commercial variants, has accumulated more than seven million flight hours across a fleet of almost 1,000 aircraft worldwide.

In the Middle East alone, these platforms are renowned for their reliability and worldwide support and are in operation with Egypt Air, Royal Jordanian, Saudia, Gulf Air, Oman and Saudi Armco.

"With its parent company Khaled Juffali Group having a strong business and financial

presence in Saudi Arabia, this makes AirPros a perfect choice as a strategic partner," said Colin Steven, vice president sales, Europe, Middle-East and Africa, Embraer Executive Jets.

He said: "The Kingdom is a very specialized market, which offers great potential for the entire range of our corporate jet family that includes seven different models ranging from the entry-level Phenom 100 through to the ultra-large Lineage 1000 corporate jet."

AirPros, part of the Khaled Juffali Company, benefits from the vast experience the Juffali

family has in the luxury product market and their long history of trading in Saudi Arabia.

Juffali represents market-leading brands in the auto and yacht industries and already has an established business in the aviation industry with a joint venture and partnerships with industry leaders.


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