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MENAFN - Muscat Daily - 12/11/2012

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(MENAFN - Muscat Daily) Tang, the fruit flavoured powder beverage from Mondel?z (formerly Kraft Foods in the region) has recently announced the winners of its Ramadan Superhero campaign “ launched during Ramadan itself with an aim to encourage and empower children across the GCC to help the less fortunate.Five winners were announced from the total number of 700 entries received for the campaign. The five final winners were announced based on a voting process on the Tang Arabia Facebook page.This campaign was launched as part of Tang's commitment to the next generation by inviting children to submit wishes of good deeds they aspire to do during Ramadan, with the aim of spreading joy or making someone else's life better. It is for the first time that Tang initiated such an initiative at the end of which the brand has helped five children to fulfill their wishes of good deed aspirations each worth RO1,925.From the five final winners, Omer Kashif is one of the winners based in Oman. His wish was to donate toys, food and clothes to the needy, which was done through the Dar al Atta'a Association in Oman.When asked about his son's win, Omer's father said, ''I was ecstatic to find out that my son is one amongst the lucky winners of the Tang Superhero Campaign. It only takes a few minutes of your time to do something good “ is what I have always instilled in my child.''My gratitude goes to Tang for encouraging children into such activities thus bringing smiles to the faces of little ones in the community.''Vishal Tikku, managing director, GCC and Middle East Shared Services, said, ''Our efforts to promote the platform of Doing good' amongst the region's youth through our campaigns remains absolutely vital.''

 






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