Lux lining up 'Elixir' shower range 

(MENAFN - Arab News) Yara, one of Lebanon's female singers, has been revealed as the new ambassador of Lux.

Designed to cater to the preferences of all kinds of women, the new Lux range offers products under four different "segments".

Women can choose from the soft and smooth range, the fine fragrance range, the even-tone range and freshness range.

The fragrance range contains fragrant pearl technology designed to promote alluring scents that linger.

Renowned international fragrance consultant, Ann Gottleib, created the fragrance range to evoke the senses using some of the world's most luxurious ingredients and essential oils.

Gottlieb has previously worked with some of the world's biggest fashion houses including Christian Dior and Marc Jacobs.

The new line is scented with extracts from some of nature's most captivating fragrances, including black orchid, Egyptian violet leaf, and elemi and juniper oils.

The launch of the new range coincides with the appointment of Yara as Lux ambassador.

Yara joins Aishwarya Rai, Sarah Jessica Parker and Katrina Kaif in becoming a beauty ambassador for the brand.

Anas Al-Safi, Lux brand manager, Saudi Arabia, said: "At Lux, we are very excited about the new range and confident that the product will prove to be very popular with consumers. The new products, which combine softness and fragrant skin, are an exceptional addition to the Lux range and certain to be a success."