(MENAFN - The Peninsula) Dlala Real Estate Company was formally launched yesterday with a QR60m capital and a modernised automated system uniquely designed and aimed at offering superior customer service standards.
The new company is the real estate brokerage and investment arm of Dlala Brokerage and Investment Holding Company and a third subsidiary after Dlala Brokerage Company and Dlala Islamic Brokerage Company.
Waleed Jassim Al Mossallam, CEO of Dlala Holding, announced the launch of Dlala Real Estate during a press conference yesterday saying the creation of the new subsidiary is a direct outcome of the their strategy to diversify its investments and expand its presence in the real estate sector of Qatar.
He said that Dlala Real Estate would definitely be a value-addition to the Qatari real estate market, especially due to the wide range of unique real estate brokerage product and service offerings it will be presenting to the market.
Dlala Real Estate commenced operations during last year with a capital of QR60m. In a short span of time the Company has been successful in serving the needs of a wide range of clients in this market, Al Mossallam said.
He said the new company is well-equipped to manage all the sale and purchase transactions on behalf of their clients and is also proficient enough to play a major role in finalising major real estate deals for their clientele.
Dlala Real Estate is already offering landlords and property owners an automated system to manage their properties. This electronic portal will enable owners to access all kinds of information related to their properties like rent payments, occupancy rates and related, from anywhere in the world at a time of their convenience.
Al Mossallam said one of the key features of the automated service is Tawasoof, which will enable those who wish to rent or purchase a property to explain their preferences. Clients will be notified by SMS or e-mail, whenever their desired preferences are available. This breakthrough technology is expected to increase the occupancy rates of the real estate properties managed by Dlala Real Estate.
We are very optimistic about the future of the real estate sector of Qatar. We expect to capture a substantial share in this sector through our unique range of product and service offerings and superior customer service standards, said Abdullah Al Sowaidi, Deputy AGM of Real Estate Investment.
We have put together a team of industry-leading professionals whose combined experience and expertise will fill the existing void in this market for specialised real estate services. We have also put in place the necessary infrastructure to successfully manage our operations and are quite confident of carving a niche for ourselves in the real sector of Qatar, said Karam Al Amoudi, AGM of Property Management.
By CHRIS V PANGANIBAN
