(MENAFN- Muscat Daily) Muscat- Global giant Joyalukkas Jewellery opened a new showroom at Pathanamthitta, Kerala, India.
This is as part of their mega expansion plan for this financial year as committed rapid expansion across India, the GCC and a couple of new countries. 'This compliments my vision to make the brand accessible and available to every jewellery lover in the world,' said Joy Alukkas, chairman and MD, Joyalukkas Group.
Joyalukkas Jewellery is currently a 130 plus showroom chain network spread across 11 countries around the world. The brand, which is one of the world's largest jewellery retail chains, is a part of a multi-billion dollar global conglomerate, which has varied business interests. The Joyalukkas Group's business interests include jewellery, money exchange, fashion and silks, luxury air charter, malls and realty.
The world's largest jewellery retail chain has presence in the US, Singapore, London, the UAE, Malaysia, Saudi Arabia, Bahrain, Kuwait, Qatar, Oman and India and will soon open in two new countries.
The jewellery retailer currently has a customer base of over 10mn worldwide and offers over 1mn choices in all types of jewellery at each of its showrooms.
The showrooms will feature over one million dazzling collections and exquisite designs in gold, diamond, precious stones, platinum and pearl. The collections will be a mix of traditional, ethno contemporary and international designs that have won the hearts and following of customers around the world.
Joyalukkas has many firsts to its credit and this includes an extensive range of services and schemes that have won the hearts of jewellery shoppers globally. One such initiative which has received a phenomenal response is Clear Price Tag, i.e. CPT. CPT ensures that jewellery shoppers have 100 per cent transparency in jewellery prices.
Other than this, 'trust' is an integral part of the Joyalukkas offer which is managed by ensuring assurance and peace of mind to customers on their jewellery
purchase. The retail chain manages this through strict adherence to quality and internationally accepted standards, e.g. 100 per cent IGI-certified diamonds, BIS Hallmark gold jewellery and PGI certified platinum jewellery etc. Joyalukkas is also the first and only ISO 14001-2006 and ISO 9001-2008 certified jewellery retail chain.
Other unique feature of Joyalukkas jewellery includes consumer friendly value-added schemes like 'Advanced Purchase schemes, Joyalukkas Golden Rewards Card, 100 per cent buy back guarantee and more.
This international jewellery retail chain is also one of few retail chains to be recognised with many awards and accolades for its exceptional standards in jewellery retailing.
Joyalukkas has also been awarded the prestigious 'Superbrand' status six years in a row in the UAE.
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