UAE- Expo Centre Sharjah Air Arabia sign deal


(MENAFN- Khaleej Times)

A memorandum of understanding aimed at "maximising visibility and branding of both parties in the best possible ways" was signed by Saif Mohammed Al Midfa chief executive officer (CEO) Expo Centre Sharjah and Adel A. Ali group CEO Air Arabia on Monday.

"This is a significant move aimed at mutually promoting the growth of two of Sharjah's leading business entities. Air Arabia is Mena's first and largest low-cost carrier while we pioneered the exhibitions industry in the region. We are proud to join forces to boost each other's growth" said Midfa.

The sprawling 128000sqm of exhibition facility more than 20 B2B and B2C shows and the online presence of Expo Centre Sharjah and Air Arabia flights that serve more than 115 destinations spanning Europe the Middle East Africa and Asia will be fully utilised to promote visibility and branding of both parties.

"The MoU will go a long way in promoting Sharjah and its economy and add support to this important part of the economy. Air Arabia will promote Expo Centre Sharjah and its events onboard our flights and help raise awareness of Expo Centre Sharjah's many great events among our customers in the cities across the world where we fly" said Ali.

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Khaleej Times

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