(MENAFN- The Peninsula) Mall of Qatar, the region's largest leisure, entertainment and shopping complex, has signed up Hamleys, the world's famous toy shop, to open its first outlet in Qatar.
As a double-height department store of 2,386sqm in Mall of Qatar, Hamleys will offer residents and visitors its products not available in any other toy store.
Hamleys will also echo the mall's focus on live entertainment by offering toy events, character visits and theatrical elements for which the toy store is renowned, for shoppers and visitors. Daily parades will also mesmerise the entire family throughout the mall.
Rony Mourani, General Manager of the mall, "We have always promised to bring the very best exclusive brands to Qatar and we are living up to our promise by bringing the world's most iconic toy store to Doha for our visitors.
"Hamleys is a fairy tale brand that is much more than a toy store, offering children a magical toy emporium where they can enjoy live and interactive demonstrations of their favourites."
Hamleys captures the imagination of children with its range of over 20,000 toys and merchandise.
An ultimate treat for the family, Hamleys brands, traditional toys and quirky and unusual playthings have captivated children for generations.
Hamleys Own Brand range, known for exceptional quality and play value, will also be available in the mall.
The Hamleys experience comes complete with a brand of theatre and entertainment to enthral children and adults. Toy demonstrators and magicians, demos and iconic fixtures, events and activities together will provide an unforgettable experience for the family.
Hamleys is celebrating 255 years in the business, having gained international reputation for being the most loved toy store in the world, selling its brand of magic to families and children.
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