Steve Rush Launches Leadership Cake in Malaysia


(MENAFNEditorial)

Steve Rush Author and CEO embarks on an exciting milestone in Leadership Development as he holds his first book signing in Kuala Lumpur on the 3rd August.

Ever wondered why you just can’t get your team to perform as you’d like? Well; Author and International Leadership Expert Steve Rush can show you how. In his globally acclaimed book Leadership Cake; A recipe for success in Leadership Steve takes the reader on a metaphorical journey in to leadership placing themselves as a cake.


He successfully launched his book in New York USA and has since spoken all over the world and now embarks on his latest trip to Kuala Lumpur Malaysia in August 2015.


"The philosophy of Leadership Cake is very simple says Rush Leadership is just like a cake there are essential ingredients in leadership that you just can’t do without. You can add many ingredients over time according to taste but just as you need water milk flour and sugar to bake a regular cake there are essential ingredients that you also need to bake a Leadership Cake".

The essential ingredients in Leadership Cake are Communication (C) Authenticity (A) Knowledge (K) and Empathy (E) (CAKE). The lovely whipped cream filling is a metaphor for the leaders’ personal development and what makes them different to others the icing on the cake metaphorically represents the leaders’ personal brand and the after taste is the legacy leaders leave behind.

The book accompaniying training development programme and 360 assessment tool all explore if you have a spoonful too much or too few of these ingredients and helps the leader via a recipe pad construct and review their own recipe for success in leadership.

QUOTES

“After reading lots of different leadership books I think I've found in the CAKE concept something that actually makes sense. The beauty is that even half way in I was already thinking about how I can adapt my style to get more impact with my team. Highly recommended”

“What I like about this book is twofold: firstly the examples and personal experiences used by the author (drawn from a successful leadership career in the corporate world) supported by cameo parts played by Nigella (the Smiling assassin) or Ethan the tyrant. The second thing I like is the whole Cake analogy. Cake being an analogy for who you are as a leader and who like a great cake needs the right ingredients in the right measure.”

“The core ingredients described are missing in some of our leaders today. Corporate leaders in particular need a healthy helping of "Leadership Cake" to direct effective successful organizations that encourage its future leaders to grow and succeed in a balanced positive way. This book should be essential reading in all corporate leadership development programs. I highly recommend it.”


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