(MENAFNEditorial)
MIAMI FL (7/7/2015) Although it is currently summer for the slower months ahead especially the Labor Day to Memorial Day period.
“Vacation rental owners whose properties aren’t popular during the winter months can find it challenging to rent their properties in the off-season” says Avi Vaknin CEO of HomeEscape.com the fastest growing online . “However given the popularity of online vacation rentals second home owners and property managers have many new ways of appealing to off-season travelers.”
Vaknin says trends this year may augment off-season rentals. Higher costs associated with travelling combined with American workers taking fewer vacations translates into an increase in online bookings for shorter stays.
“The silver lining is that there are vacation homes within an hour drive from most large cities” says Vaknin. “Frugal-minded Americans can still experience a getaway in a vacation rental home at the fraction of a hotel price.”
The internet has made the off-season a more attractive travel time. “Vacation rental home websites such as HomeEscape give owners the opportunity to respond to market trends by offering nightly rates and special offers” says Vaknin.
For second homeowners and property managers Vaknin offers these tips to increase off-season bookings:
Institute Nightly Rates. Whereas peak season demands week-long stays the off-season can be much more flexible. Try offering nightly rates to capture travelers looking to book a long weekend.
Introduce Special Offers. Off-season deals such as “Stay three nights get one free” and senior citizen and military discounts attract travelers who have the flexibility to travel whenever.” Entice past guests with special incentives such as a welcome amenity or a gift-certificate to a local restaurant.
“Winterize.” Advertise local attractions – such as a ski resort mountain hikes or better yet a cozy photograph of your fireplace. If your rental lacks winter appeal consider adding a hot tub.
Accept pets. According to recent statistics more than 29 million Americans brought their pets on trips further than 50 miles away according to the Travel Industry Association of America. People with their “other children” (their pets) are a huge market and an important one not to miss out on.
About HomeEscape: Headquartered in Miami Florida HomeEscape connects homeowners and property managers with travelers who seek the space value and amenities of vacation rental homes as an alternative to hotels. With detailed property descriptions photos and list of amenities and nearby attractions HomeEscape makes it easy to find and compare properties all over the world.
## Media Contact ###
Kelsey Nichols
https://www.homeescape.com/contact/
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