(MENAFNEditorial)
Hair care manufacturers increasingly choose to use collaborations with designers and celebrities as a strategy to build awareness and attract new customers. In 2014 Henkel Australia collaborated with Claudia Schiffer on its Schwarzkopf Essence Ultime and Blonde Ultime range which includes a range of care and colour products. Similarly Unilever Australia co-created numerous hair ranges for Sunsilk with hair professionals such as Thomas Taw and Yuko Yamashita. The ranges focus on a specific...
Euromonitor International's Hair Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: 2-in-1 Products Colourants Conditioners Hair Loss Treatments Perms and Relaxants Salon Hair Care Shampoos Styling Agents.
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Data coverage: market sizes (historic and forecasts) company shares brand shares and distribution data.
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* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
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* Use five-year forecasts to assess how the market is predicted to develop.
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Report Table of Contents:
HAIR CARE IN AUSTRALIA
Euromonitor International
June 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2009-2014
Table 2 Sales of Hair Care by Category: % Value Growth 2009-2014
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2009-2014
Table 4 Sales of Styling Agents by Type: % Value Breakdown 2009-2014
Table 5 NBO Company Shares of Hair Care: % Value 2010-2014
Table 6 NBO Company Shares of Salon Hair Care: % Value 2010-2014
Table 7 LBN Brand Shares of Hair Care: % Value 2011-2014
Table 8 LBN Brand Shares of Colourants: % Value 2011-2014
Table 9 LBN Brand Shares of Salon Hair Care: % Value 2011-2014
Table 10 LBN Brand Shares of Styling Agents: % Value 2011-2014
Table 11 LBN Brand Shares of Premium Hair Care: % Value 2011-2014
Table 12 Forecast Sales of Hair Care by Category: Value 2014-2019
Table 13 Forecast Sales of Hair Care by Category: % Value Growth 2014-2019
Table 14 Forecast Sales of Hair Care by Premium vs Mass: % Value 2014-2019
L'Oreal Australia Pty Ltd in Beauty and Personal Care (australia)
Strategic Direction
Key Facts
Summary 1 L'Oreal Australia Pty Ltd: Key Facts
Competitive Positioning
Summary 2 L'Oreal Australia Pty Ltd: Competitive Position 2014
Nature's Organics Pty Ltd in Beauty and Personal Care (australia)
Strategic Direction
Key Facts
Summary 3 Nature's Organics Pty Ltd: Key Facts
Competitive Positioning
Summary 4 Nature's Organics Pty Ltd: Competitive Position 2014
Procter & Gamble Australia Pty Ltd in Beauty and Personal Care (australia)
Strategic Direction
Key Facts
Summary 5 Procter & Gamble Australia Pty Ltd: Key Facts
Competitive Positioning
Summary 6 Procter & Gamble Australia Pty Ltd: Competitive Position 2014
Executive Summary
Beauty and Personal Care Sees Steady Growth in 2014
Beauty Gadgets Become More Popular
Competition Heats Up With the Arrival of Sephora
Multifunctional Benefits Remain Key in New Product Developments
Forecast Period To Be Driven by Innovation
Key Trends and Developments
French Beauty Retailer Sephora Enters Australia
Consumers Enhance Beauty Regimes With Gadgets and Devices
Australia Considers A Ban on Animal Testing
Market Data
Table 15 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 16 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 19 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 20 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 21 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 22 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 23 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 24 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 25 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 26 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 28 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 7 Research Sources
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