(MENAFNEditorial)
Demand for cotton wool/buds/pads has remained consistent over the years. The category is highly developed in Portugal with low levels of technological innovation. As a result consumers often struggle to perceive products as having added value with private label achieving an 87% value share in 2014.
Competitive Landscape
Cotton wool/buds/pads is dominated by private label with the top four rankings entirely occupied by private label players. Due to Sonae’s strong investment in its own private label lines and the high number of Continente outlets spread all over Portuguese territory the Continente private label was the most successful name in cotton wool/buds/pads in 2014 with a 28% value share.
Full Report Details at
-
Industry Prospects
Low levels of sales growth are anticipated for cotton wool/buds/pads over the forecast period. The category is expected to increase in volume by only 2% over the course of the entire forecast period. With the anticipated improvements in the Portuguese economy demand for cotton pads is likely to rise resulting in higher penetration for cotton wool.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Cotton Wool/Buds/Pads industry in Portugal with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available understand competitive threats with our detailed market analysis and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Cotton Wool/Buds/Pads industry in Portugal our research will save you time and money while empowering you to make informed profitable decisions.
The Cotton Wool/Buds/Pads in Portugal market research report includes:
* Analysis of key supply-side and demand trends
* Historic volumes and values company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology conducted in-country
Our market research reports answer questions such as:
* What is the market size of Cotton Wool/Buds/Pads in Portugal?
* What are the major brands in Portugal?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends opportunities and threats
* Inform your marketing brand strategy and market development sales and supply functions
Report Table of Contents:
COTTON WOOL/BUDS/PADS IN PORTUGAL
Euromonitor International
June 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Cotton Wool/Buds/Pads: Value 2009-2014
Table 2 Retail Sales of Cotton Wool/Buds/Pads: % Value Growth 2009-2014
Table 3 Retail Sales of Cotton Wool/Buds/Pads by Type: % Value Breakdown 2009-2014
Table 4 NBO Company Shares of Retail Cotton Wool/Buds/Pads: % Value 2010-2014
Table 5 LBN Brand Shares of Retail Cotton Wool/Buds/Pads: % Value 2011-2014
Table 6 Forecast Retail Sales of Cotton Wool/Buds/Pads: Value 2014-2019
Table 7 Forecast Retail Sales of Cotton Wool/Buds/Pads: % Value Growth 2014-2019
Renova - Fabrica De Papel Do Almonda SA in Tissue and Hygiene (portugal)
Strategic Direction
Key Facts
Summary 1 Renova - Fabrica de Papel do Almonda SA: Key Facts
Summary 2 Renova - Fabrica de Papel do Almonda SA: Operational Indicators
Company Background
Production
Summary 3 Renova - Fabrica de Papel do Almonda SA: Production Statistics 2013
Competitive Positioning
Summary 4 Renova - Fabrica de Papel do Almonda SA: Competitive Position 2014
Sonae Sgps SA in Tissue and Hygiene (portugal)
Strategic Direction
Key Facts
Summary 5 Sonae SGPS SA: Key Facts
Summary 6 Sonae SGPS SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Sonae SGPS SA: Competitive Position 2014
Executive Summary
Fierce Competition and Promotional Spree Put Pressure on Value Sales
the Advent of Coloured Products Impacts Retail Tissue While Demographic Changes Dictate Trends in Retail Hygiene
3.
Discounters and Internet Retailing Are the Winning Channels of 2014
Tissue and Hygiene Should Remain Stable Over the Forecast Period
Key Trends and Developments
Economic Recovery and Aggressive Marketing Help Brands
Demographics Impacting Tissue and Hygiene
Demand for Environmentally Friendly and Organic Tissue and Hygiene Products Grows
Market Indicators
Table 8 Birth Rates 2009-2014
Table 9 Infant Population 2009-2014
Table 10 Female Population by Age 2009-2014
Table 11 Total Population by Age 2009-2014
Table 12 Households 2009-2014
Table 13 Forecast Infant Population 2014-2019
Table 14 Forecast Female Population by Age 2014-2019
Table 15 Forecast Total Population by Age 2014-2019
Table 16 Forecast Households 2014-2019
Market Data
Table 17 Retail Sales of Tissue and Hygiene by Category: Value 2009-2014
Table 18 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2009-2014
Table 19 NBO Company Shares of Retail Tissue and Hygiene: % Value 2010-2014
Table 20 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2011-2014
Table 21 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2009-2014
Table 22 Distribution of Retail Tissue and Hygiene by Format: % Value 2009-2014
Table 23 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2014
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2014-2019
Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2014-2019
Sources
Summary 8 Research Sources
About Fast Market Research
Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts we provide quick and easy access to the best competitive intelligence available. Our unbiased expert staff is always available to help you find the right research to fit your requirements and your budget.
For more information about these or related research reports please visit our website at or call us at 1.800.844.8156 (1.413.485.7001 Int'l)
Legal Disclaimer:
MENAFN provides the information “as is” without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the provider above.