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In 2014 men's deodorants posted 4% current value growth and remained the most relevant men's grooming product in general accounting for 38% value share overall. It is relevant not only in men's grooming but also in overall deodorants where it accounted for 54% sales compared to women's deodorants. Men's deodorants witnessed several new product launches during the year including Speed Stick Clinical Protection marketed to be effective even in stressful situations; Rexona Fanatic limited...
Euromonitor International's Men's Grooming in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: Men's Shaving Men's Toiletries.
Data coverage: market sizes (historic and forecasts) company shares brand shares and distribution data.
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* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports business reference books and online information systems. With offices in London Chicago Singapore Shanghai Vilnius Dubai Cape Town Santiago Sydney Tokyo and Bangalore and a network of over 800 analysts worldwide Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Report Table of Contents:
MEN'S GROOMING IN MEXICO
Euromonitor International
June 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Grooming by Category: Value 2009-2014
Table 2 Sales of Men's Grooming by Category: % Value Growth 2009-2014
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2010-2014
Table 4 NBO Company Shares of Men's Grooming: % Value 2010-2014
Table 5 LBN Brand Shares of Men's Grooming: % Value 2011-2014
Table 6 LBN Brand Shares of Men's Razors and Blades: % Value 2011-2014
Table 7 Forecast Sales of Men's Grooming by Category: Value 2014-2019
Table 8 Forecast Sales of Men's Grooming by Category: % Value Growth 2014-2019
Colgate-Palmolive De Mexico SA De Cv in Beauty and Personal Care (mexico)
Strategic Direction
Key Facts
Summary 1 Colgate-Palmolive de Mexico SA de CV: Key Facts
Company Background
Production
Summary 2 Colgate-Palmolive de Mexico SA de CV: Production Statistics 2014
Competitive Positioning
Summary 3 Colgate-Palmolive de Mexico SA de CV: Competitive Position 2014
Procter & Gamble De Mexico SA De Cv in Beauty and Personal Care (mexico)
Strategic Direction
Key Facts
Summary 4 Procter & Gamble de Mexico SA de CV: Key Facts
Summary 5 Procter & Gamble de Mexico SA de CV: Operational Indicators
Company Background
Production
Summary 6 Procter & Gamble de Mexico SA de CV: Production Statistics 2014
Competitive Positioning
Summary 7 Procter & Gamble de Mexico SA de CV: Competitive Position 2014
Executive Summary
Beauty and Personal Care Shows Moderate Growth
Online Marketing Campaigns Continue To Gain Relevance in Beauty and Personal Care
Procter & Gamble De Mexico Leads Beauty and Personal Care
Strong Competitive Environment Motivates Innovation
Beauty and Personal Care To Continue Developing Over Forecast Period
Key Trends and Developments
Beauty and Personal Care Indirectly Impacted by New Foods and Beverages Tax
Premium Products Continue To Represent A Small Portion of Beauty and Personal Care
Direct Selling Records Marginal Contraction
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 8 Research Sources
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