(MENAFN) Dubai's Pure Gold Group, the retailer, is set to invest a total of USD137 million over an expansion scheme through which new stores are going to be established across its network, Arabian Business reported.
The company hopes to increase the stores up to 250 over the upcoming five years, in addition to entering the hospitality sector, according to a senior executive.
"It is very simple... The strong customer base started the journey from Dubai and then into 13 countries," the chairman of Pure Gold Group said in a statement.
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