(MENAFN- Muscat Daily) Reaffirming its position as a strategic partner and key contributor to the major development projects in the sultanate BankDhofar has completed the launch of its brand at the new Salalah Airport which started operations on June 15.
Earlier the bank signed an exclusive strategic partnership agreement with JCDecaux - the number one outdoor advertising company worldwide - to exclusively reserve strategic advertising and media spaces at Salalah Airport.
'Being part of this magnificent project gives us the opportunity to further amplify our communication channels and extend our public outreach. This emphasises our commitment to be the best bank in Oman and in the Gulf and goes in line with our continuous efforts to provide world class banking products and services.
'Such massive project will definitely enrich the tourism in the region and will boost local businesses. We are very proud to welcome Salalah visitors through this new gateway' said Abdul Hakeem Omar al Ojaili acting CEO at BankDhofar.
BankDhofar works constantly to reach out to customers through diverse channels restating its commitment to provide best customer experience and innovative banking solutions products and services. BankDhofar brand has always been associated with the best customer experience and aspires to always be the best in all its operations and business practices.
On his part Sebastien Soares managing director of JCDecaux Oman said 'Salalah new airport is one of the large-scale developmental projects in the sultanate and JCDecaux Oman is honoured to be part of it in association with OAMC. Our long-term strategic partnership with BankDhofar underlines JCDecaux Oman's commitment to provide its clients with premium and tailor made advertising solutions that meet the brand's communication strategy.'
Samer Ahmed al Nabhani general manager of commercial operations at Oman Airports Management Company (OAMC) noted 'The increase of airport passenger traffic experienced in the last years demonstrates that Oman is growing fast. The opening of the new Salalah Airport comes within OAMC strategic plan to expand with ambitious infrastructure developments in order to cope with this passengers' growth. OAMC is proud to provide the best passenger experience to the visitors of Dhofar region traveling through the new Salalah Airport. We are also pleased to have BankDhofar on board with their airport branding. We believe this opportunity will give BankDhofar an extended reach to local and international audience.'
Aspiring to be the best bank in the region BankDhofar caters for customers' needs and requirements and sets the standards for the best customers experience within the banking industry in the sultanate through creative solutions and innovation.
The combination of the thorough vision of the executive management the comprehensive operational strategy that revolves around following best international banking practices and providing best customer experience as well as commitment to community development and contribution to the growth of the national economy placed BankDhofar on top of the list of best banks in the region. These efforts have resulted in winning multiple awards from prestigious institutions locally and internationally.
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