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New products developed to repair damaged hair led growth for companies in 2014. A combination of factors such as water with fluoride and chlorine dry weather and elevated pollution levels together with higher disposable incomes resulted in Chileans being more willing to pay for better quality products to satisfy specific needs such as hair treatments. Most international companies have been developing and launching line extensions of their existing brands to satisfy specific needs. In...
Euromonitor International's Hair Care in Chile report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.
Product coverage:2-in-1 Products Colourants Conditioners Hair Loss Treatments Perms and Relaxants Salon Hair Care Shampoos Styling Agents.
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Data coverage:market sizes (historic and forecasts) company shares brand shares and distribution data.
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* Get a detailed picture of the Hair Care market;
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* Use five-year forecasts to assess how the market is predicted to develop.
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Report Table of Contents:
HAIR CARE IN CHILE
Euromonitor International
May 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2009-2014
Table 2 Sales of Hair Care by Category: % Value Growth 2009-2014
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2009-2014
Table 4 Sales of Styling Agents by Type: % Value Breakdown 2009-2014
Table 5 NBO Company Shares of Hair Care: % Value 2010-2014
Table 6 NBO Company Shares of Salon Hair Care: % Value 2010-2014
Table 7 LBN Brand Shares of Hair Care: % Value 2011-2014
Table 8 LBN Brand Shares of Colourants: % Value 2011-2014
Table 9 LBN Brand Shares of Salon Hair Care: % Value 2011-2014
Table 10 LBN Brand Shares of Styling Agents: % Value 2011-2014
Table 11 LBN Brand Shares of Premium Hair Care: % Value 2011-2014
Table 12 Forecast Sales of Hair Care by Category: Value 2014-2019
Table 13 Forecast Sales of Hair Care by Category: % Value Growth 2014-2019
Table 14 Forecast Sales of Hair Care by Premium vs Mass: % Value 2014-2019
Cosmetica Nacional SA in Beauty and Personal Care (chile)
Strategic Direction
Key Facts
Summary 1 Cosmetica Nacional SA: Key Facts
Competitive Positioning
Summary 2 Cosmetica Nacional SA: Competitive Position 2014
Durandin Sai Laboratorios in Beauty and Personal Care (chile)
Strategic Direction
Key Facts
Summary 3 Laboratorios Durandin SAI: Key Facts
Competitive Positioning
Summary 4 Laboratorios Durandin SAI: Competitive Position 2014
Laboratorio Ballerina Ltda in Beauty and Personal Care (chile)
Strategic Direction
Key Facts
Summary 5 Laboratorio Ballerina Ltda: Key Facts
Competitive Positioning
Summary 6 Laboratorio Ballerina Ltda: Competitive Position 2014
Executive Summary
Search for More Sophisticated Specific Products Consolidate Premiumisation
Healthy Growth in Beauty and Personal Care Despite Onset of Slow Economic Cycle
High Per Capita Expenditure Keeps Large Players Interested and Investing
Direct Selling Remains Stable in Overall Beauty and Personal Care
Unilever Chile Hpc Ltda Leads Beauty and Personal Care
Multi-benefit and Green Products Increasingly Reach Across Categories
Key Trends and Developments
Pharmacies Gear Up by Betting on Future Growth Despite Economic Slowdown
Changes in Workforce Composition Helps Boost Women's Purchasing Decisions
Ageing Population Brings Changes and Challenges for Beauty and Personal Care
Specific Products Increase Penetration
Market Data
Table 15 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 16 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 19 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 20 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 21 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 22 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 23 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 24 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 25 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 26 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 28 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 7 Research Sources
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