(MENAFNEditorial)
Although depilatories are present in various outlets in Cameroon demand is still fairly low. The category suffers from a lack of marketing activity surrounding it be it in the form of campaigns or advertising. This is clearly evident in the trends of availability as most products can be observed in high end neighbourhoods. However increased exposure to western ideals of grooming and beauty supported by growing incomes is driving lifestyle changes in favour of the category.
Euromonitor International's Depilatories in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.
Product coverage:Hair Removers/Bleaches Women's Pre-Shave Women's Razors and Blades.
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Data coverage:market sizes (historic and forecasts) company shares brand shares and distribution data.
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Report Table of Contents:
DEPILATORIES IN CAMEROON
Euromonitor International
May 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Depilatories by Category: Value 2009-2014
Table 2 Sales of Depilatories by Category: % Value Growth 2009-2014
Table 3 NBO Company Shares of Depilatories: % Value 2010-2014
Table 4 LBN Brand Shares of Depilatories: % Value 2011-2014
Table 5 Forecast Sales of Depilatories by Category: Value 2014-2019
Table 6 Forecast Sales of Depilatories by Category: % Value Growth 2014-2019
Executive Summary
Increased Advertising Targets Growing Urban Population and Maintains Growth
Increased Western Influence Leads To Lifestyle Changes
Domestic Players Gain Footing on the Market
Store-based Retailers Maintain Their Performance in Beauty and Personal Care
A Growing Economy and Population Will Drive Demand During the Forecast Period
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 9 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 10 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 19 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 1 Research Sources
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