(MENAFNEditorial)
Herbal/traditional products continued to be characterised by mixed category performances in 2014. Germans are generally quite fond of herbal/traditional remedies due to their natural origin longstanding tradition and few perceived side-effects. As a result the majority of herbal/traditional products registered positive current value growth in 2014.
Euromonitor International's Herbal/Traditional Products in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: Herbal/Traditional Calming and Sleeping Products Herbal/Traditional Cough Cold and Allergy (Hay Fever) Remedies Herbal/Traditional Dermatologicals Herbal/Traditional Dietary Supplements Herbal/Traditional Digestive Remedies Herbal/Traditional Medicinal Teas Herbal/Traditional Paediatric Dietary Supplements Herbal/Traditional Smoking Cessation Aids Herbal/Traditional Tonics and Bottled Nutritive Drinks Herbal/Traditional Topical Analgesics.
Full Report Details at
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Data coverage: market sizes (historic and forecasts) company shares brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports business reference books and online information systems. With offices in London Chicago Singapore Shanghai Vilnius Dubai Cape Town Santiago Sydney Tokyo and Bangalore and a network of over 800 analysts worldwide Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Report Table of Contents:
HERBAL/TRADITIONAL PRODUCTS IN GERMANY
Euromonitor International
May 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Herbal/Traditional Products by Category: Value 2009-2014
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2009-2014
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2010-2014
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2011-2014
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2014-2019
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2014-2019
Abtei Op Pharma GmbH in Consumer Health (germany)
Strategic Direction
Key Facts
Summary 1 Abtei OP Pharma GmbH: Key Facts
Company Background
Competitive Positioning
Summary 2 Abtei OP Pharma GmbH: Competitive Position 2014
Bayer Vital GmbH in Consumer Health (germany)
Strategic Direction
Key Facts
Summary 3 Bayer Vital GmbH: Key Facts
Company Background
Production
Summary 4 Bayer Vital GmbH: Production Statistics 2014
Competitive Positioning
Summary 5 Bayer Vital GmbH: Competitive Position 2014
Boehringer Ingelheim Pharma GmbH & Co Kg in Consumer Health (germany)
Strategic Direction
Key Facts
Summary 6 Boehringer Ingelheim Pharma GmbH & Co KG: Key Facts
Summary 7 Boehringer Ingelheim Pharma GmbH & Co KG: Operational Indicators
Company Background
Production
Summary 8 Boehringer Ingelheim Pharma GmbH & Co KG: Production Statistics 2014
Competitive Positioning
Summary 9 Boehringer Ingelheim Pharma GmbH & Co KG: Competitive Position 2014
Mcm Klosterfrau Vertriebsgesellschaft Mbh in Consumer Health (germany)
Strategic Direction
Key Facts
Summary 10 MCM Klosterfrau Vertriebsgesellschaft mbH: Key Facts
Company Background
Production
Competitive Positioning
Summary 11 MCM Klosterfrau Vertriebsgesellschaft mbH: Competitive Position 2014
Merck Selbstmedikation GmbH in Consumer Health (germany)
Strategic Direction
Key Facts
Summary 12 Merck Selbstmedikation GmbH: Key Facts
Company Background
Production
Competitive Positioning
Summary 13 Merck Selbstmedikation GmbH: Competitive Position 2014
Executive Summary
Consumer Health in Germany Hampered by Slump in OTC Sales
Consumer Health Remains A Fragmented Market With No One Player Commanding More Than A Single-digit Value Share
Chemists/pharmacies Remains the Dominant Distribution Channel
Consumer Health Expected To Face Stagnation Over the Forecast Period
Key Trends and Developments
Milder Climate Brings Both Obstacles and Opportunities
Demographic Changes Have A Mixed Impact on Sales
Companies Make Use of Synergy Between Sports Nutrition and Slimming Products
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2009-2014
Table 8 Life Expectancy at Birth 2009-2014
Market Data
Table 9 Sales of Consumer Health by Category: Value 2009-2014
Table 10 Sales of Consumer Health by Category: % Value Growth 2009-2014
Table 11 NBO Company Shares of Consumer Health: % Value 2010-2014
Table 12 LBN Brand Shares of Consumer Health: % Value 2011-2014
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2009-2014
Table 14 Distribution of Consumer Health by Format: % Value 2009-2014
Table 15 Distribution of Consumer Health by Format and Category: % Value 2014
Table 16 Forecast Sales of Consumer Health by Category: Value 2014-2019
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2014-2019
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 14 OTC: Switches 2012-2014
Definitions
Sources
Summary 15 Research Sources
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