(MENAFNEditorial)
Home laundry appliances grew by 7% in volume and 10% in current value terms in 2014. The key reason for the growth was improvement of the economy which stimulated consumers into making purchases which they had deferred for a few years.
Competitive Landscape
LG Electronics continued to lead home laundry appliances in 2014 with a 32% volume share. The company continued to launch new products which were better suited to Indian requirements such as washing machines with sturdy bodies to protect against corrosion. The company aimed at increasing its presence even in small towns and marketed via TV advertisements and in-store promotions.
Industry Prospects
Home laundry appliances is expected to witness an 8% CAGR in volume and a 4% CAGR in value sales at constant 2014 prices over the forecast period. The growth is anticipated due to an improving economy rising disposable incomes and lifestyle changes in urban India.
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Report Overview
Discover the latest market trends and uncover sources of future market growth for the Home Laundry Appliances industry in India with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available understand competitive threats with our detailed market analysis and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Home Laundry Appliances industry in India our research will save you time and money while empowering you to make informed profitable decisions.
The Home Laundry Appliances in India market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology conducted in-country
Our market research reports answer questions such as:
* What is the market size of Home Laundry Appliances in India?
* What are the major brands in India?
* What is the average volume capacity for washing machines in India?
* Has there been a shift from front loading to top loading washing machines?
* What is the sizing of automatic versus semi-automatic washing machines in India?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends opportunities and threats
* Inform your marketing brand strategy and market development sales and supply functions
Partial Table of Contents:
HOME LAUNDRY APPLIANCES IN INDIA
Euromonitor International
April 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Laundry Appliances by Category: Volume 2009-2014
Table 2 Sales of Home Laundry Appliances by Category: Value 2009-2014
Table 3 Sales of Home Laundry Appliances by Category: % Volume Growth 2009-2014
Table 4 Sales of Home Laundry Appliances by Category: % Value Growth 2009-2014
Table 5 Sales of Automatic Washing Machines by Format: % Volume 2009-2014
Table 6 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2009-2014
Table 7 NBO Company Shares of Home Laundry Appliances: % Volume 2010-2014
Table 8 LBN Brand Shares of Home Laundry Appliances: % Volume 2011-2014
Table 9 Forecast Sales of Home Laundry Appliances by Category: Volume 2014-2019
Table 10 Forecast Sales of Home Laundry Appliances by Category: Value 2014-2019
Table 11 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2014-2019
Table 12 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2014-2019
Executive Summary
Sales of Consumer Appliances Improve Thanks To Revival of the Economy
the Prime Minister's "make-in-india" Campaign Boosts Local Manufacturing
Bajaj Electricals Maintains Its Lead in Consumer Appliances
Internet Retailing Creates A New Sales Channel for Appliances
Bright Future Expected for Consumer Appliances
Key Trends and Developments
Government Tightens Regulations Around Energy Ratings
Internet Retailing Creates Competition for Traditional Retailing
Companies Expand Their Manufacturing Bases in India
Increasing Urbanisation Drives Growth of Relatively Newer Categories
Built-in Appliances Remains at the Nascent Stage
Market Indicators
Table 13 Household Penetration of Selected Total Stock Consumer Appliances by Category 2009-2014
Table 14 Replacement Cycles of Consumer Appliances by Category 2009-2014
Market Data
Table 15 Sales of Consumer Appliances by Category: Volume 2009-2014
Table 16 Sales of Consumer Appliances by Category: Value 2009-2014
Table 17 Sales of Consumer Appliances by Category: % Volume Growth 2009-2014
Table 18 Sales of Consumer Appliances by Category: % Value Growth 2009-2014
Table 19 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2009-2014
Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2009-2014
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2009-2014
Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2009-2014
Table 23 Sales of Small Appliances by Category: Volume 2009-2014
Table 24 Sales of Small Appliances by Category: Value 2009-2014
Table 25 Sales of Small Appliances by Category: % Volume Growth 2009-2014
Table 26 Sales of Small Appliances by Category: % Value Growth 2009-2014
Table 27 NBO Company Shares of Major Appliances: % Volume 2010-2014
Table 28 LBN Brand Shares of Major Appliances: % Volume 2011-2014
Table 29 NBO Company Shares of Small Appliances: % Volume 2010-2014
Table 30 LBN Brand Shares of Small Appliances: % Volume 2011-2014
Full Table of Contents is available at:
-- http://www.fastmr.com/prod/993606_home_laundry_appliances_india.aspx?dt=t&afid=101
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