(MENAFNEditorial)
Home care saw a strong performance during the review period in Algeria with growth supported by a number of trends. Rising disposable income levels notably enabled consumers to spend more on home care particularly towards the end of the review period. Strong urban population growth also increased demand for these products not only due to rising dust and pollution levels in major cities but also because urban consumers have access to a wider range of product and price options.
Euromonitor International's Home Care in Algeria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range) allowing you to identify the sectors driving growth. It identifies the leading companies the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments packaging innovations economic/lifestyle influences distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
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Product coverage:Air Care Bleach Dishwashing Home Insecticides Laundry Care Polishes Surface Care Toilet Care.
Data coverage:market sizes (historic and forecasts) company shares brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Partial Table of Contents:
HOME CARE IN ALGERIA
Euromonitor International
March 2015
LIST OF CONTENTS AND TABLES
Executive Summary
Strong Review Period Growth Linked To Rising Incomes and Urbanisation
Established Home Care Traditions Shape Sales
Henkel Benefits From Domestic Production
Modern Grocery Retailers Slowly Gaining Share
Forecast Period Set To See Ongoing Dynamism
Market Indicators
Table 1 Households 2009-2014
Market Data
Table 2 Sales of Home Care by Category: Value 2009-2014
Table 3 Sales of Home Care by Category: % Value Growth 2009-2014
Table 4 NBO Company Shares of Home Care: % Value 2010-2014
Table 5 LBN Brand Shares of Home Care: % Value 2011-2014
Table 6 Distribution of Home Care by Format: % Value 2009-2014
Table 7 Distribution of Home Care by Format and Category: % Value 2014
Table 8 Forecast Sales of Home Care by Category: Value 2014-2019
Table 9 Forecast Sales of Home Care by Category: % Value Growth 2014-2019
Sources
Summary 1 Research Sources
Aldar in Home Care (algeria)
Strategic Direction
Key Facts
Summary 2 ALDAR: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 ALDAR: Competitive Position 2014
Cophyd in Home Care (algeria)
Strategic Direction
Key Facts
Summary 4 Cophyd: Key Facts
Company Background
Production
Competitive Positioning
Summary 5 Cophyd: Competitive Position 2014
Henkel Algerie SpA in Home Care (algeria)
Strategic Direction
Key Facts
Summary 6 Henkel Algerie SPA: Key Facts
Company Background
Production
Competitive Positioning
Summary 7 Henkel Algerie SPA: Competitive Position 2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 10 Sales of Air Care by Category: Value 2009-2014
Table 11 Sales of Air Care by Category: % Value Growth 2009-2014
Table 12 NBO Company Shares of Air Care: % Value 2010-2014
Table 13 LBN Brand Shares of Air Care: % Value 2011-2014
Table 14 Forecast Sales of Air Care by Category: Value 2014-2019
Table 15 Forecast Sales of Air Care by Category: % Value Growth 2014-2019
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 16 Sales of Bleach: Value 2009-2014
Table 17 Sales of Bleach: % Value Growth 2009-2014
Table 18 NBO Company Shares of Bleach: % Value 2010-2014
Table 19 LBN Brand Shares of Bleach: % Value 2011-2014
Table 20 Forecast Sales of Bleach: Value 2014-2019
Table 21 Forecast Sales of Bleach: % Value Growth 2014-2019
Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 22 Household Possession of Dishwashers 2009-2014
Category Data
Table 23 Sales of Dishwashing by Category: Value 2009-2014
Table 24 Sales of Dishwashing by Category: % Value Growth 2009-2014
Table 25 NBO Company Shares of Dishwashing: % Value 2010-2014
Table 26 LBN Brand Shares of Dishwashing: % Value 2011-2014
Table 27 Forecast Sales of Dishwashing by Category: Value 2014-2019
Table 28 Forecast Sales of Dishwashing by Category: % Value Growth 2014-2019
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Sales of Home Insecticides by Category: Value 2009-2014
Table 30 Sales of Home Insecticides by Category: % Value Growth 2009-2014
Table 31 NBO Company Shares of Home Insecticides: % Value 2010-2014
Table 32 LBN Brand Shares of Home Insecticides: % Value 2011-2014
Table 33 Forecast Sales of Home Insecticides by Category: Value 2014-2019
Table 34 Forecast Sales of Home Insecticides by Category: % Value Growth 2014-2019
Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Category Data
Table 36 Sales of Laundry Care by Category: Value 2009-2014
Table 37 Sales of Laundry Care by Category: % Value Growth 2009-2014
Table 38 Sales of Laundry Detergents by Category: Value 2009-2014
Table 39 Sales of Laundry Detergents by Category: % Value Growth 2009-2014
Table 40 NBO Company Shares of Laundry Care: % Value 2010-2014
Table 41 LBN Brand Shares Laundry Care: % Value 2011-2014
Table 42 NBO Company Shares of Laundry Detergents: % Value 2010-2014
Full Table of Contents is available at:
-- http://www.fastmr.com/prod/977740_home_care_in_algeria.aspx?dt=t&afid=101
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