(MENAFNEditorial)
Overall tissue and hygiene demonstrated steady growth in 2014. The categories leading growth includes incontinence and some retail tissue categories. The tissue and hygiene category in the US is very mature and largely commodified with these products often seen as basic necessities. However the national trend towards conservation and concern for the environment is hampering the growth of this market leading to declining value and volume for many tissue and hygiene categories in 2014. Many...
Euromonitor International's Tissue and Hygiene in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 allowing you to identify the sectors driving growth. It identifies the leading companies the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
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Product coverage:Away-From-Home Tissue and Hygiene Retail Tissue and Hygiene Total Tissue and Hygiene.
Data coverage:market sizes (historic and forecasts) company shares brand shares and distribution data.
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* Get a detailed picture of the Tissue and Hygiene market;
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* Use five-year forecasts to assess how the market is predicted to develop.
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Partial Table of Contents:
TISSUE AND HYGIENE IN THE US
Euromonitor International
March 2015
LIST OF CONTENTS AND TABLES
Executive Summary
Tissue and Hygiene Continues To See Overall Growth
Growth in Afh Category Hampered by Product Rationalisation
Procter & Gamble Enters Incontinence Market
Internet Retailing Growing and Will Continue
Changing Cultural Attitudes Will Affect Sanitary Market
Key Trends and Developments
Tampons Continue Their Decade-long Decline
Incontinence Market Sees Entrance of Major Player
Internet Retailing More Important Than Ever
Market Indicators
Table 1 Birth Rates 2009-2014
Table 2 Infant Population 2009-2014
Table 3 Female Population by Age 2009-2014
Table 4 Total Population by Age 2009-2014
Table 5 Households 2009-2014
Table 6 Forecast Infant Population 2014-2019
Table 7 Forecast Female Population by Age 2014-2019
Table 8 Forecast Total Population by Age 2014-2019
Table 9 Forecast Households 2014-2019
Market Data
Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2009-2014
Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2009-2014
Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2010-2014
Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2011-2014
Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2009-2014
Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2009-2014
Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2014
Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2014-2019
Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 1 Research Sources
Kimberly-Clark Corp in Tissue and Hygiene (usa)
Strategic Direction
Key Facts
Summary 2 Kimberly-Clark Corp: Key Facts
Summary 3 Kimberly-Clark Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Kimberly-Clark Corp: Competitive Position 2014
Orchids Paper Products Co in Tissue and Hygiene (usa)
Strategic Direction
Key Facts
Summary 5 Orchids Paper Products Co: Key Facts
Summary 6 Orchids Paper Products Co: Operational Indicators
Company Background
Production
Summary 7 Orchids Paper Products Co: Production Statistics 2014
Private Label
Summary 8 Orchids Paper Products Co: Private Label Portfolio
Playtex Products Inc in Tissue and Hygiene (usa)
Strategic Direction
Key Facts
Summary 9 Playtex Products Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 10 Playtex Products Inc: Competitive Position 2014
Procter & Gamble Co the in Tissue and Hygiene (usa)
Strategic Direction
Key Facts
Summary 11 The Procter & Gamble Co: Key Facts
Summary 12 The Procter & Gamble Co: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 13 The Procter & Gamble Co: Competitive Position 2014
Seventh Generation Inc in Tissue and Hygiene (usa)
Strategic Direction
Key Facts
Summary 14 Seventh Generation Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 15 Seventh Generation: Competitive Position 2014
Headlines
Trends
Away-from-home Wipers by Type
Table 19 Away-From-Home Wipers: % Value Sales by Format 2014
Competitive Landscape
Prospects
Category Data
Table 20 Away-From-Home Sales of Tissue and Hygiene by Category: Value 2009-2014
Table 21 Away-From-Home Sales of Tissue and Hygiene by Category: % Value Growth 2009-2014
Table 22 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2009-2014
Table 23 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2013
Table 24 Forecast Away-From-Home Sales of Tissue and Hygiene by Category: Value 2014-2019
Table 25 Forecast Away-From-Home Sales of Tissue and Hygiene by Category: % Value Growth 2014-2019
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 26 Retail Sales of Cotton Wool/Buds/Pads: Value 2009-2014
Full Table of Contents is available at:
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