"Wound Care in Colombia" Published


(MENAFNEditorial)

High technology in wound care is increasingly available. Many advances are migrating from critical wound care in the institutional field to the consumer market. Advances in sticking plasters include novel materials and added ingredients (which are embedded in the material and released in a controlled manner) according to the type of wound in order to improve the requirements needed for an adequate healing process. Plasters need an adequate absorption capacity for exudates blood and fluids. Products such as Cutimed Hydro from BSN Medical include hydrocolloids that transform the exudate in a gel that remains in the plaster to favour proper temperature and humidity conditions and at the same time prevent infection fostering healing. Additionally it claims to be comfortable flexible and water-proof to enable normal daily activities.

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Competitive Landscape

Tecnoquímicas SA and its omnipresent brand Cure Band leads the category. Tecnoquímicas SA leverages its extensive national reach and multi-channel distribution to position its core brand.

Industry Prospects

High-tech advances for better treatment of wounds will be readily available over the forecast period. New product development are turning to hydrocolloids technology for absorption and to create proper humidity and temperature conditions for adequate wound care while also offering a barrier against external contaminants and water. Materials used in sticking plasters/adhesive bandages will be crucial in this prospect as they will tend to be hypoallergenic and porous to allow the skin to breathe but not allow contaminants to enter the wound. Flexibility sticking endurance and comfort will be also important. The addition of substances to accelerate healing (antiseptics or cicatrizants) to the contact surface can also be a good development. Nonetheless the largest niche in this category will continue to be regular adhesive bandages for minor wounds that will innovate in printing (fashion characters as in the case of products for children) and sizes offering options for different wound configurations.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Wound Treatments industry in Colombia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available understand competitive threats with our detailed market analysis and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wound Treatments industry in Colombia our research will save you time and money while empowering you to make informed profitable decisions.

The Wound Treatments in Colombia market research report includes:

 * Analysis of key supply-side and demand trends 
 * Detailed segmentation of international and local products 
 * Historic volumes and values company and brand market shares 
 * Five year forecasts of market trends and market growth 
 * Robust and transparent market research methodology conducted in-country 

Our market research reports answer questions such as: 

 * What is the market size of Wound Treatments in Colombia? 
 * What are the major brands in Colombia? 
 * What novel technologies are being used in sticking plasters/adhesive bandages? 

Reasons to Get this Report

 * Gain competitive intelligence about market leaders 
 * Track key industry trends opportunities and threats 
 * Inform your marketing brand strategy and market development sales and supply functions 

Partial Table of Contents:

WEIGHT MANAGEMENT IN LATVIA
Euromonitor International
March 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Weight Management by Category: Value 2009-2014
Table 2 Sales of Weight Management by Category: % Value Growth 2009-2014
Table 3 NBO Company Shares of Weight Management: % Value 2010-2014
Table 4 LBN Brand Shares of Weight Management: % Value 2011-2014
Table 5 Forecast Sales of Weight Management by Category: Value 2014-2019
Table 6 Forecast Sales of Weight Management by Category: % Value Growth 2014-2019
Silvanols Ltd in Consumer Health (latvia)
Strategic Direction
Key Facts
Summary 1 Silvanols Ltd: Key Facts
Summary 2 Silvanols Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Silvanols Ltd: Competitive Position 2014
Executive Summary
Strong Performance in Consumer Health
Health and Wellness Trend Affects Consumer Preferences
Market Leaders Continue To Strengthen Position
Internet Retailing Becoming More Popular
Healthy Increase in Value Sales Expected in Forecast Period
Key Trends and Developments
Distribution Channels Are Under Pressure To Change
Pharmacy/chemist Outlets Try To Integrate Digital Media
Younger People Tend To Consume Remedies Irresponsibly
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2009-2014
Table 8 Life Expectancy at Birth 2009-2014
Market Data
Table 9 Sales of Consumer Health by Category: Value 2009-2014
Table 10 Sales of Consumer Health by Category: % Value Growth 2009-2014
Table 11 NBO Company Shares of Consumer Health: % Value 2010-2014
Table 12 LBN Brand Shares of Consumer Health: % Value 2011-2014
Table 13 Penetration of Private Label by Category: % Value 2009-2014
Table 14 Distribution of Consumer Health by Format: % Value 2009-2014
Table 15 Distribution of Consumer Health by Format and Category: % Value 2014
Table 16 Forecast Sales of Consumer Health by Category: Value 2014-2019
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2014-2019
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification

Full Table of Contents is available at:
-- http://www.fastmr.com/prod/972596_wound_care_in_colombia.aspx?dt=t&afid=101

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