(MENAFNEditorial)
Weight management experienced slightly higher current value growth in 2014 compared with 2013 due to female consumers’ growing attention to their body shape and regularisation of the market with the advent and the rise of alternative weight management products such as OTC obesity and meal replacement slimming. However the value growth in 2014 was lower than the value CAGR of the review period because consumers were disappointed by the exaggerated effects in advertisements and concerned about the product safety issues represented by slimming teas.
Competitive Landscape
Herbalife (China) Health Products was the leading player in weight management thanks to its prominent position in meal replacement slimming. The company strengthened its current leading position by expanding the scale of production by making an agreement with Nanjing Jiangning National High Tech Industrial Park on the construction of a new base with the goal of meeting the demand of the market and preparing for future strategic expansion. In addition the company also tried to improve consumer experience by opening a new experience centre in Shanghai in July 2014 which provides services including an introduction to the company and products personality tests and individual consultation.
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Industry Prospects
Improved living conditions lead are leading to increased overweight and obesity rates in China which results in the rising demand for weight management products. Consumers paying more attention to their appearance is another main factor for the forecast growth. With the growing consumer sophistication locals are expected to opt for safer and more effective weight management products over the forecast period to lead to an uneven development of the different weight management products.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Slimming Products industry in China with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available understand competitive threats with our detailed market analysis and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Slimming Products industry in China our research will save you time and money while empowering you to make informed profitable decisions.
The Slimming Products in China market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology conducted in-country
Our market research reports answer questions such as:
* What is the market size of Slimming Products in China?
* What are the major brands in China?
* What is the market size of Slimming Products in China?
* What are the major brands in China?
* Do consumers prefer appetite suppressants blockers burners or craving suppressants?
* Are slimming teas popular in China?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends opportunities and threats
* Inform your marketing brand strategy and market development sales and supply functions
Partial Table of Contents:
WEIGHT MANAGEMENT IN CHINA
Euromonitor International
March 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Weight Management by Category: Value 2009-2014
Table 2 Sales of Weight Management by Category: % Value Growth 2009-2014
Table 3 NBO Company Shares of Weight Management: % Value 2010-2014
Table 4 LBN Brand Shares of Weight Management: % Value 2011-2014
Table 5 Forecast Sales of Weight Management by Category: Value 2014-2019
Table 6 Forecast Sales of Weight Management by Category: % Value Growth 2014-2019
Guangzhou By-health Biological Engineering Co Ltd in Consumer Health (china)
Strategic Direction
Key Facts
Summary 1 Guangzhou By-health Biological Engineering Co Ltd: Key Facts
Summary 2 Guangzhou By-health Biological Engineering Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Guangzhou By-health Biological Engineering Co Ltd: Competitive Position 2014
Executive Summary
Overall Healthy Growth Due To Strong Growth of Vds
A Series of Official Healthcare Policies Impede Value Growth of OTC
Amway (china) Continues To Lead in 2014
Internet Retailing Enjoys the Most Robust Value Growth in Distribution
Steady Forecast Growth Is Expected
Key Trends and Developments
the Rising Demand for Consumer Health Products
the Growing Acceptance of Self-medication
Varied Distribution Channels To Meet Changing Consumer Needs
Territory Key Trends and Developments
East China
Mid China
North and Northeast China
Northwest China
South China
Southwest China
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2009-2014
Table 8 Life Expectancy at Birth 2009-2014
Market Data
Table 9 Sales of Consumer Health by Category: Value 2009-2014
Table 10 Sales of Consumer Health by Category: % Value Growth 2009-2014
Table 11 Sales of Consumer Health by Region: Value 2009-2014
Table 12 Sales of Consumer Health by Region: % Value Growth 2009-2014
Table 13 NBO Company Shares of Consumer Health: % Value 2010-2014
Table 14 LBN Brand Shares of Consumer Health: % Value 2011-2014
Table 15 Distribution of Consumer Health by Format: % Value 2009-2014
Full Table of Contents is available at:
-- http://www.fastmr.com/prod/974603_weight_management_in_china.aspx?dt=t&afid=101
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