(MENAFNEditorial)
Large cooking appliances demonstrated positive volume and retail sales value growth in 2014 increasing by 4% in volume terms and 6% in current value terms and reaching 5.6 million units and RUB60.4 billion in sales. However the category grew at a slower pace than the review period average due to the general economic slowdown and saturation in the cookers category. Penetration of cookers reached 96% of households in 2014.
Competitive Landscape
Indesit Russia leads in large cooking appliances accounting for a 13% share of volume sales in 2014. The company is strongly positioned in most of the major appliances categories and constantly invests in marketing in order to increase brand awareness as well as in expanding its product portfolio. The company offers large cooking appliances at different prices in order to cover various consumer segments.
Full Report Details at
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Industry Prospects
Large cooking appliances is expected to record a CAGR of 3% in retail volume terms between 2014 and 2019 while value sales at constant 2014 prices will grow by a CAGR of just 1%. In 2019 volume sales of large cooking appliances will reach 6.5 million units while value sales at constant 2014 prices will increase to RUB63 billion.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Large Cooking Appliances industry in Russia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available understand competitive threats with our detailed market analysis and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Large Cooking Appliances industry in Russia our research will save you time and money while empowering you to make informed profitable decisions.
The Large Cooking Appliances in Russia market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology conducted in-country
Our market research reports answer questions such as:
* What is the market size of Large Cooking Appliances in Russia?
* What are the major brands in Russia?
* What is the most common cooking appliances in Russia?
* Has there been a shift to higher unit price built-in products?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends opportunities and threats
* Inform your marketing brand strategy and market development sales and supply functions
Partial Table of Contents:
LARGE COOKING APPLIANCES IN RUSSIA
Euromonitor International
March 2015
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Large Cooking Appliances by Category: Volume 2009-2014
Table 2 Sales of Large Cooking Appliances by Category: Value 2009-2014
Table 3 Sales of Large Cooking Appliances by Category: % Volume Growth 2009-2014
Table 4 Sales of Large Cooking Appliances by Category: % Value Growth 2009-2014
Table 5 Sales of Built-in Hobs by Format: % Volume 2009-2014
Table 6 Sales of Ovens by Format: % Volume 2009-2014
Table 7 Sales of Cookers by Format: % Volume 2009-2014
Table 8 Sales of Range Cookers by Format: % Volume 2009-2014
Table 9 NBO Company Shares of Large Cooking Appliances: % Volume 2010-2014
Table 10 LBN Brand Shares of Large Cooking Appliances: % Volume 2011-2014
Table 11 NBO Company Shares of Built-in Hobs: % Volume 2010-2014
Table 12 NBO Company Shares of Ovens: % Volume 2010-2014
Table 13 NBO Company Shares of Cooker Hoods: % Volume 2010-2014
Table 14 NBO Company Shares of Built-in Cooker Hoods: % Volume 2010-2014
Table 15 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2010-2014
Table 16 NBO Company Shares of Cookers: % Volume 2010-2014
Table 17 Forecast Sales of Large Cooking Appliances by Category: Volume 2014-2019
Table 18 Forecast Sales of Large Cooking Appliances by Category: Value 2014-2019
Table 19 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2014-2019
Table 20 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2014-2019
Executive Summary
the Market Saw Growth in 2014 But Is Slowing
Technology and Design Are Becoming Primary Competitive Advantages
Multinationals Are Strongly Leading the Russian Market for Consumer Appliances
Internet Retailing Continues Development
Russia Is To Remain One of the Main Markets of Consumer Appliances in Europe
Key Trends and Developments
Government Initiatives Promote Energy Saving
Retail Landscape Is Stable
Technologies and Design Are Coming To the Forefront of Competition
Economic Slowdown Retains Market Growth
Market Indicators
Table 21 Household Penetration of Selected Total Stock Consumer Appliances by Category 2009-2014
Table 22 Replacement Cycles of Consumer Appliances by Category 2009-2014
Market Data
Table 23 Sales of Consumer Appliances by Category: Volume 2009-2014
Table 24 Sales of Consumer Appliances by Category: Value 2009-2014
Table 25 Sales of Consumer Appliances by Category: % Volume Growth 2009-2014
Table 26 Sales of Consumer Appliances by Category: % Value Growth 2009-2014
Table 27 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2009-2014
Table 28 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2009-2014
Table 29 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2009-2014
Table 30 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2009-2014
Table 31 Sales of Small Appliances by Category: Volume 2009-2014
Table 32 Sales of Small Appliances by Category: Value 2009-2014
Full Table of Contents is available at:
-- http://www.fastmr.com/prod/974508_large_cooking_appliances_in_russia.aspx?dt=t&afid=101
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