Adidas expects remarkable sales growth in 2015


(MENAFN) German sportswear company adidas expects robust sales growth in 2015 as its golf business improves and consumer confidence recovers, while net profit should rise faster still despite exchange rate hits and higher marketing spending, Gulf News reported.

The world's second-biggest sportswear group after Nike hopes to more than compensate for the non-recurrence of sales from last year's soccer World Cup thanks to strong momentum at its main adidas and Reebok brands, a recovery at its revamped golf unit and an expansion of retail selling space.

Adidas expects 2015 sales to rise at a mid-single-digit percentage rate on a currency neutral basis, after a 6 percent increase in 2014, while net profit from continuing operations should climb 7-10 percent.


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