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US Expedia purchases Travelocity for USD280m
(MENAFN) Expedia confirmed that it is buying rival Travelocity in a USD280 million deal two of the largest online travel operators, The Peninsula Qatar.
The all-cash deal calls for Expedia to acquire its rival from travel software firm Sabre Corp and follows a 2013 agreement in which Expedia powered the tech platform for Travelocity's US and Canadian websites.
"Travelocity is one of the most recognized travel brands in North America, offering thousands of travel destinations to more than 20 million travelers per month," said Expedia president and chief executive.
The strategic marketing agreement we've had in place has been a marriage of Travelocity's strong brand with our best-in-class booking platform, supply base, and customer service, he said.
The all-cash deal calls for Expedia to acquire its rival from travel software firm Sabre Corp and follows a 2013 agreement in which Expedia powered the tech platform for Travelocity's US and Canadian websites.
"Travelocity is one of the most recognized travel brands in North America, offering thousands of travel destinations to more than 20 million travelers per month," said Expedia president and chief executive.
The strategic marketing agreement we've had in place has been a marriage of Travelocity's strong brand with our best-in-class booking platform, supply base, and customer service, he said.
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