William Hill upbeat despite Boxing Day glee for punters


(MENAFN- ProactiveInvestors) Punter-friendly results caused a Boxing Day hangover for William Hill (LON:WMH) but didn’t stop the bookmaker finishing 2014 with record operating profits.

The high street bookie said unfavourable football and horse racing results hit margins between October and December.

Boxing Day - one of its busiest days - was particularly good for the customer with all but one of the top ten football favourites winning that day.

In spite of that chief executive James Henderson said the business delivered an 11% rise in operating profit and is in a strong position going into this year.

Full-year net revenues increased by 8%. Retail was slightly ahead online increased 18% William Hill Australia was up 41% (11% on a local currency basis) and William Hill US increased 30%.

Separately the firm announced it will rebrand its Australian operations to the William Hill brand.

“Using the William Hill brand in Italy Spain and the US alongside the UK has already proved highly successful” said Henderson.

“I believe now is the right time to adopt the William Hill brand in Australia.”

Shares lost 14p to 361p.


Legal Disclaimer:
MENAFN provides the information “as is” without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the provider above.