(MENAFN- Khaleej Times) His Highness Shaikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, visited the BOXPARK Project, located on Al Wasl Road in Jumeirah, spread across a 1,200-metre-long stretch.
Shaikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai, accompanied Shaikh Mohammed.
Shaikh Ahmed bin Mohammed bin Rashid Al Maktoum, chairman of Mohammed bin Rashid Al Maktoum Foundation, Khalifa Saeed Suleiman, director general of the department of protocol and hospitality in Dubai, and Abdullah Ahmed Al Habbai, group chairman of Meraas Holding, also accompanied Shaikh Mohammed during the tour.
Shaikh Mohammed and his accompanying officials toured the commercial and tourist project which has a unique architecture as it uses unconventional building materials such as industrial containers, concrete and steel materials, to add a touch of modernity.
Shaikh Mohammed was briefed by Al Habbai on the design of the project's shops and yards and familiarised himself about the new building materials used in the project, which will, when opened at the end of this month, be a building of unique architectural importance.
Shaikh Mohammed congratulated them on this project, underscoring the importance of such international malls that entice families inside and outside the country. Such initiatives need to be promoted to reflect the UAE's heritage, he added.
Box Park will be a lifestyle destination where urban chic meets contemporary sophistication. Providing a refreshing alternative to sprawling, insular malls, the concept will feature an eclectic mix of restaurants, cafes and high-end fashion outlets, intermingled with open spaces and amenities.
Following the example set in other cities such as New York, London, Paris and Christchurch, where similar temporary 'pop-up' structures have been erected, 8x8 will be a permanent destination where all kinds of people, including residents and tourists, can spend a memorable and fun-filled day. A spatial experience that is comfortable and engaging, this self-contained destination will be a place to shop, dine, relax and soak up the outdoor ambience.
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