(MENAFN- Muscat Daily) Bin Mirza International (BMI) the Omani franchise partner for some of the world's most recognizable food and beverage brands celebrated its tenth anniversary as one of the country's pioneers in the hospitality industry.
In commemoration of the milestone a special dinner was held for the company's staff of 150 and their families.
Jannat Moosa marketing director at Bin Mirza International said 'In true BMI spirit we marked the occasion with our employees who we consider an extension of our family. We all share a passion for raising industry benchmarks with our own unique brand of hospitality that is underpinned by products and service of international quality standards.
'This has seen us come a long way since our early beginnings and together we are turning vision into reality.'
She added 'Our success over the years is not only a result of our growth but of how we have adapted to the market. We introduce leading global brands that cater to the tastes and culture of the people while staying in tune with customer needs and keeping ahead of dining trends to tailor to evolving lifestyles and provide even greater and more memorable experiences at our selection of restaurants and cafés.'
BMI has gone from strength to strength throughout its ten year journey carving a name for itself with a strong market presence of eight Second Cup cafés from Canada two Nando's PERi-PERi Chicken restaurants from South Africa and soon-to-be three boutique BreadTalk bakeries from Singapore.
The most recent addition to the company's ever-growing portfolio which also includes the franchise rights of CinnZeo Bakery cafés from Canada is the American restaurant Steak Escape Sandwich Grill.
Reinforcing its position in the hospitality industry is the many accolades BMI has received including 'International Franchise Partner of the Year' from Second Cup International as well as a number of wins at Oman Restaurant Awards for 'Best Café' and 'Best Casual Dining'.
Looking to the next decade BMI is gearing towards supporting the country's growing population and tourism industry with plans to expand its retail network.<
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