(MENAFNEditorial)
After a growth slowdown in 2013 and 2014 as economic and political uncertainty weighed on consumer and enterprise confidence we expect IT market spending growth to accelerate in 2015. Over the medium term s trong growth is forecast across all IT segments mak ing the Thai IT market one of the largest and fastest growing in the region. Drivers such as high private final consumption and the economy's strong growth trajectory will support the market's expected expansion. In addition fundamentals such as increasing connectivity and the falling price of devices are enabling a wider range of potential users to enter the market. We see strongest growth in product categories such as tablets cloud computing big data analytics real-time business management systems and enterprise software adoption among SMEs.
Full Report Details at
- http://www.fastmr.com/prod/924301_thailand_information_technology_report_q1_2015.aspx?afid=101
Headline Expenditure Projections
* Computer Hardware Sales: THB106.8bn in 2014 to THB112.6bn in 2015 an increase of 5.4%. Desktop and notebook demand expected to stabilise while proliferation of tablet ownership will continue to be the primary growth driver.
* Software Sales: THB35.9bn in 2014 to THB38.9bn in 2018 an increase of 8.6%. Enterprise modernisation to drive enterprise software spending but increased supply of SaaS will help to boost adoption rates among SMEs.
* IT Services Sales: THB50.1bn in 2014 to THB54.5bn in 2018 with a compound annual growth rate (CAGR) of 10.8%. We expect IT services will be the outperforming segment of the IT market as cloud computing demand drives growth.
Key Trends & Developments
The IMC Institute released the results of its Cloud Computing Readiness In Thailand 2014 report in October 2014 showing limited adoption but strong growth potential for cloud services. The strongest adoption was occurring in the Infrastructure-as-a-Service and Software-as-a-Service markets trends BMI expects to accelerate in 2015 while Platform-as-a-Service was also growing. The survey found the leading...
The Thailand Information Technology Report features Business Monitor International (BMI)'s market assessment and independent forecasts covering personal computers and software; semi-conductors memory chips integrated circuits and general components; the internet and IT solutions. It analyses analyses regulatory changes (licensing customs and intellectual property protection) and competitive landscapes comparing IT companies by products sales market share investments projects and expansion strategies.
BMI's Thailand Information Technology Report provides industry professionals and strategists corporate analysts IT associations government departments and regulatory bodies with independent forecasts and competitive intelligence on the IT industry in Thailand.
Key Benefits
* Benchmark BMI's independent IT Industry forecasts for Thailand to test other views - a key input for successful budgetary and strategic business planning in the Thai IT market.
* Target business opportunities and risks in Thailand's IT sector through our reviews of latest industry trends regulatory changes and major deals projects and investments in Thailand.
* Assess the activities strategy and market position of your competitors partners and clients via our Company Profiles (inc. KPIs and latest activity).
Coverage
BMI Industry View
Summary of BMI's key industry forecasts views and trend analysis covering IT regulatory changes major investments and projects and significant national and multinational company developments.
Regional Overview
Cross-border analysis of regional markets commenting on IT penetration (PC and internet) and market growth drivers (IT market size and IT market compound growth).
Country Market Overview
Structure size and value of the industry sectors including hardware software and services; overview of the industry landscape and key players; assessment of the business operating environment and the latest regulatory developments and government authority.
BMI Industry Forecasts
Historic data series and forecasts to end-2018 for all key industry indicators (see list below) supported by explicit assumptions plus analysis of key downside risks to the main forecast including:
IT Sector: IT industry value (US$bn); IT sector contribution to GDP (%); value of hardware software and services industry (US$mn); PC peripherals and software imports and exports (US$mn); PC peripherals and software sales (US$mn); number of PCs (`000); PCs/100 inhabitants; internet users (`000); internet users per 100 inhabitants; broadband subscribers (`000); broadband subscribers per 100 inhabitants.
Economy: Economic growth (%); nominal GDP (US$bn); unemployment (%); interest rates (%); exchange rate (against US$).
BMI Macroeconomic Forecast
BMI forecasts for all headline macroeconomic indicators to end-2018 including real GDP growth inflation fiscal balance trade balance current account and external debt.
Competitive Landscape
Full analysis of the competitive landscape within the hardware software and services sectors.
Company Profiles
Examines the competitive positioning and short- to medium-term business strategies of key industry players. Strategy is examined within the context of BMI's industry forecasts our macroeconomic views and our understanding of the wider competitive landscape. The latest financial and operating statistics and key company developments are also incorporated within the company profiles enabling a full evaluation of recent company performance and future growth prospects.
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