(MENAFN- AFP) British retail sales rose strongly in November from a month earlier as shoppers snapped up bargains on 'Black Friday' ahead of the festive season, official data showed on Thursday.
Sales jumped by 1.6 percent last month and by 6.4 percent year-on-year, the Office for National Statistics said in a statement. Analysts had forecast a monthly increase of 0.4 percent and annual gain of 4.5 percent, according to a survey by Dow Jones Newswires.
The ONS pointed out that while Black Friday data was not included in its figures for November 2013, the event had clearly helped to fuel retail sales last month compared with October of this year, especially for household goods.
US tradition Black Friday, which fell on November 28, has become firmly established in Britain -- an event that sees retailers scrambling to slash prices for their goods sold online and in stores.
Feedback from stores selling household goods such as televisions and kitchen appliances "suggested that 'Black Friday' had a significant impact on sales", the ONS said.
Legal Disclaimer:
MENAFN provides the information “as is” without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the provider above.