(MENAFNEditorial)
Sales of accessories are generally in line with the trends of the apparel market as a whole. Due to their limited purchasing power consumers are used to cutting back their expenses on non-essential products including clothing accessories. This resulted in higher rates of decline in both volume or value terms during the year compared to other categories in apparel and footwear. A small number of consumers especially young women when unable to buy more expensive pieces of apparel try to jazz up existing outfits with new accessories even during economic downturns. As such sales of accessories showed signs of recovery in the aftermath of the financial crisis and recorded nominal growth in volume terms in 2013. Even brighter growth prospects are expected for the forecast period although this rate will remain below average market growth.
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Report Overview
Discover the latest market trends and uncover sources of future market growth for the industry in Hungary with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available understand competitive threats with our detailed market analysis and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the industry in Hungary our research will save you time and money while empowering you to make informed profitable decisions.
The in Hungary market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology conducted in-country
Our market research reports answer questions such as:
* What is the market size of in Hungary?
* What are the major brands in Hungary?
* How dynamic is the growth of clothing and footwear internet sales?
* What is the performance of women's clothing vs men's clothing?
* What % of clothing and footwear sales goes through grocery retailers?
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Report Table of Contents:
APPAREL ACCESSORIES IN HUNGARY
LIST OF CONTENTS AND TABLES
Headlines
Trends
Category Data
Table 1 Sales of Apparel Accessories by Category: Volume 2008-2013
Table 2 Sales of Apparel Accessories by Category: Value 2008-2013
Table 3 Sales of Apparel Accessories by Category: % Volume Growth 2008-2013
Table 4 Sales of Apparel Accessories by Category: % Value Growth 2008-2013
Table 5 NBO Company Shares of Apparel Accessories: % Value 2009-2013
Table 6 LBN Brand Shares of Apparel Accessories: % Value 2010-2013
Table 7 Forecast Sales of Apparel Accessories by Category: Volume 2013-2018
Table 8 Forecast Sales of Apparel Accessories by Category: Value 2013-2018
Table 9 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2013-2018
Table 10 Forecast Sales of Apparel Accessories by Category: % Value Growth 2013-2018
Executive Summary
Recovery Boosted by Growth in Consumer Trust and Expenditure
Sportswear and Jeans Perform Better Than Traditional Forms of Clothing
Polarisation Among Competitors Continues To Characterise the Market
Ban on Shopping Centre Construction Initiates Race Between Renters for Central Places
Race for Rent and Share Will Continue With Newcomers Stepping in
Key Trends and Developments
Competition for Share Stems From Financial Background and Brand Positioning
Low Inflation Slow Growth in Disposable Income and A Low Exchange Rate Impact Unit Prices
Internet Retail on the Rise As Women Increase Their Apparel and Footwear Purchases Via This Channel
Economic/demographic Trends and Government Policies Affect Consumer Incomes
Market Data
Table 11 Sales of Apparel and Footwear by Category: Volume 2008-2013
Table 12 Sales of Apparel and Footwear by Category: Value 2008-2013
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2008-2013
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2008-2013
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2009-2013
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2010-2013
Table 17 Distribution of Apparel and Footwear by Format: % Value 2008-2013
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2013
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2013-2018
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Definitions
Sources
Summary 1 Research Sources
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