Mindshare gears up for agility summit in Dubai

(MENAFN- Arab News) Mindshare which is part of WPP is a global media agency network helping clients to make collaborative and adaptive decisions across their paid owned and earned marketing in real-time. The Mindshare team announced this year's summit under the theme planning for agility.

Scheduled for Nov. 5 at the Meydan Hotel Gallery in Dubai the event offers a lineup of industry experts from across the globe spanning the fields of marketing sports technology and behavioral science.

Moderated by The Digital Diet author Google's Daniel Sieberg these celebrity experts are bringing their expertise to the one-day event with subjects like "Planning ahead to score future goals" by soccer legend Ruud Gullit and "Surviving and thriving in the agile age" by technologist Joshua Klein.

Behavioral scientist Olivier Oullier's panel examines mental agility while marketing experts Tim Elton and Liam MacManus examine the key to creating agile strategies in real-time.

Planning for agility is all about mastering the three-dimensional landscape of paid owned and earned channels working in harmony' says Mindshare MENA CEO Samir Ayoub. 'This event comes as part of our commitment to our stakeholders we strongly believe it's beneficial for any professional that aims for more authentic and powerful engagement with customers. As always Mindshare is keeping your business on the cutting edge with high-impact entertainment and the world's best panelists.