In 2014 the pet products category is expected to see a continuation of the fast-paced growth rate observed during 2013. Higher disposable incomes coupled with pet humanisation trends have been encouraging Peruvian consumers to increase their expenditure on different types of products that improve their pet's care. As a result pet products posted a 22% growth rate in current value terms in 2013.

Competitive Landscape

The competitive landscape is not expected to undergo significant changes in 2014 as the trends already present in 2013 will continue.

Industry Prospects

The humanisation of pets will continue to fuel sales of pet products especially among high- and middle-income consumers who increasingly perceive pets as family members and are willing to spend a bigger budget on pampering them as well as improve their healthcare. As a result pet products will post a 13% value CAGR at constant 2014 prices over the forecast period slightly below the performance observed during the review period.

Full Report Details at
 - http://www.fastmr.com/prod/878783_pet_products_in_peru.aspx?afid=101

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Products industry in Peru with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available understand competitive threats with our detailed market analysis and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Products industry in Peru our research will save you time and money while empowering you to make informed profitable decisions.

The Pet Products in Peru market research report includes:

 * Analysis of key supply-side and demand trends
 * Detailed segmentation of international and local products
 * Historic values company and brand market shares
 * Five year forecasts of market trends and market growth  
 * Robust and transparent market research methodology conducted in-country

Our market research reports answer questions such as:

 * What is the market size of Pet Products in Peru?
 * What are the major brands in Peru?
 * What are the key product launches?
 * How have worming and flea product fared against other products within pet healthcare?

Reasons to Get this Report

 * Gain competitive intelligence about market leaders
 * Track key industry trends opportunities and threats
 * Inform your marketing brand strategy and market development sales and supply functions

Product coverage: Cat Litter Other Pet Products Pet Dietary Supplements Pet Healthcare.

Data coverage: market sizes (historic and forecasts) company shares brand shares and distribution data.

Report Table of Contents:

PET PRODUCTS IN PERU
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Pet Products by Category: Value 2009-2014
Table 2 Sales of Pet Products by Category: % Value Growth 2009-2014
Table 3 Sales of Pet Healthcare by Type: % Value Breakdown 2009-2014
Table 4 Forecast Sales of Pet Products by Category: Value 2014-2019
Table 5 Forecast Sales of Pet Products by Category: % Value Growth 2014-2019
Cia Industrial Altiplano SA in Pet Care (peru)
Strategic Direction
Key Facts
Summary 1 Cia Industrial Altiplano SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Cia Industrial Altiplano SA: Competitive Position 2013
Nutrientes Naturales Sac in Pet Care (peru)
Strategic Direction
Key Facts
Summary 3 Nutrientes Naturales SAC: Key Facts
Summary 4 Nutrientes Naturales SAC: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 Nutrientes Naturales SAC: Competitive Position 2013
Executive Summary
Pet Care Continues Growing at Fast Rates
Strong Competition Limits Unit Price Movements in Pet Food
Multinational Molitalia SA Becomes More Aggressive in Its Fight for Value Share
Traditional Grocery Retailers Continues To Lead Sales
Promising Outlook for Pet Care
Key Trends and Developments
Multinational Companies Gain Value Share in Pet Food
Pet Food Prices Decline Moderately
Cat Litter Continues To Develop at A Fast Pace
Market Indicators
Table 6 Pet Populations 2009-2014
Market Data
Table 7 Sales of Pet Food by Category: Volume 2009-2014
Table 8 Sales of Pet Care by Category: Value 2009-2014
Table 9 Sales of Pet Food by Category: % Volume Growth 2009-2014
Table 10 Sales of Pet Care by Category: % Value Growth 2009-2014
Table 11 NBO Company Shares of Pet Food: % Value 2009-2013
Table 12 LBN Brand Shares of Pet Food: % Value 2010-2013
Table 13 NBO Company Shares of Dog and Cat Food: % Value 2009-2013
Table 14 LBN Brand Shares of Dog and Cat Food: % Value 2010-2013
Table 15 Distribution of Pet Care by Format: % Value 2009-2014
Table 16 Distribution of Pet Care by Format and Category: % Value 2014
Table 17 Distribution of Dog and Cat Food by Format: % Value 2009-2014
Table 18 Distribution of Dog and Cat Food by Format and Category: % Value 2014
Table 19 Forecast Sales of Pet Food by Category: Volume 2014-2019
Table 20 Forecast Sales of Pet Care by Category: Value 2014-2019
Table 21 Forecast Sales of Pet Food by Category: % Volume Growth 2014-2019
Table 22 Forecast Sales of Pet Care by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 6 Research Sources

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