(MENAFN- QNA) The 20 Malaysian companies that took part in the recently concluded Fine Food Australia in the Australian city of Melbourne have chalked up sales totalling RM56.8 million.
The companies, that included those from non-food sectors, were housed in the Malaysian pavilion and supervised by the Malaysia External Trade Development Corporation (Matrade), according to Malaysia's (Bernama) News Agency.
Also taking part this year were the Federal Agriculture Marketing Authority (Fama), the Federal Land Development Authority (Felda) and the Malaysian Pepper Board, which promoted products from companies under its small entrepreneurs development programmes.
Malaysia's Trade Commissioner here Noor Hayati Abu Noh said she was delighted by the professionalism of the Malaysian companies in presenting and promoting their products at the four-day event, which attracted more than 1,000 participants from 41 countries.
"The high traffic of visitors to the Malaysia pavilion and the encouraging sales recorded by all companies proved that Malaysian food products are well accepted in the Australian market," she told Bernama.
"It is hoped that the Malaysian companies, particularly those new to the Australian market, had gained valuable experience from their participation, on consumer preference as well as on requirements for food products to be exported here," she said.
Matrade is looking forward to next year's Fine Food Australia expo to be held in Sydney.
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