(MENAFN- Muscat Daily) World class luxury airline Oman Air has announced a key partnership with globally renowned British car manufacturer Aston Martin which sees the Middle East carrier bring the marque's yet-to-be-launched Lagonda to Muscat as part of its early testing programme.
Reviving the iconic Lagonda name from Aston Martin's renowned heritage the brand new car is a top-of-the-range luxury four-door super-saloon which has been designed exclusively for the Middle East market and Oman's awe-inspiring mountains and deserts. The state-of-the-art road network provide the perfect backdrop for essential summer heat testing.
Announcing the partnership Mohammed al Shikely general manager marketing Oman Air said 'Oman Air has developed an enviable global reputation as a luxury airline that offers innovation and the highest quality in every aspect of its operations so we are the perfect partner to assist Aston Martin in heat-testing its stunning new Lagonda. Furthermore our highly professional cargo division offers all the expertise needed to deliver the car from its factory in the UK to Oman and back again in perfect condition once the testing has been completed.
'And once the Lagonda begins its testing programme Oman's landscapes autumn heat and superbly-maintained highways will enable Aston Martin's engineers to really put the car through its paces.
'We are delighted to be working with Aston Martin on this project and look forward to seeing the Lagonda snapped up by the region's discerning drivers who I am sure will also be amazed by the exceptional beauty Oman the testing ground of the Lagonda offers them as a unique destination to visit.'
Designed by Marek Reichmann the saloon according to Aston Martin is an 'exceptional automotive art' which will only be produced in limited numbers and all purchases will be only be through invitation for its Middle East customers.
The Lagonda's introduction to the sultanate not only builds on Oman Air's undisputed ability to safely transport highly valuable precision-built freight but also the national carrier's continuing sponsorship of Omani motorsports star Ahmad al Harthy's Oman Racing Team which races Aston Martins in the pan-European Blancpain Endurance Series and the Avon Tyres British GT Championship.
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