(MENAFN - The Peninsula) The Qatar Stars League (QSL) and Qatar Airways yesterday announced details of a partnership that will see football fans of the Qatar Stars League (QSL) clubs able to earn Qmiles by attending QSL matches.
The partnership agreement will see Qatar Airways become the flagship partner of Football Rewards, the QSL's fan loyalty programme, and as part of the deal, Qatar Airways Privilege Club Qmiles will be available to Football Rewards members as a reward to the loyal fans for their support.
By purchasing tickets online via tickets.qsl.com.qa and attending matches, Football Rewards members can reach bronze, silver or gold Football Rewards membership tiers by the end of the season and redeem the Qatar Airways Privilege Club Qmiles they earn by doing so as a reward.
Throughout the season there will also be many more opportunities for all Football Rewards members to win Qatar Airways Privilege Club Qmiles and other fantastic prizes including FC Barcelona match tickets by attending QSL matches.
The agreement will see Qatar Airways branding at QSL matches on the LED, media backdrops and flash interview boards. Commenting at the press conference on the agreement Mansoor Al Ansari, Chief Operations Officer for the QSL said:
"We are delighted to have Qatar Airways as our flagship partner for our innovative Football Rewards programme," he said.
"They are one of Qatar's leading companies, with a strong presence in football and this agreement will give the fans yet another fantastic reason to continue to support their clubs throughout the season."
Qatar Airways Vice President Commercial Qatar, Ehab Amin, said:
"Qatar Airways is proud to be associated with the QSL and to become the flagship partner of Football Rewards, the league's fan loyalty programme," he commented.
"In supporting this local league, fans that purchase their tickets online can also accrue Qmiles for our own Qatar Airways Privilege Club, enabling them to enjoy a range of exclusive privileges and benefits designed to make travelling on our five-star service even more rewarding."
Football Rewards is one of many initiatives launched by the QSL to better engage with fans and to open up the appeal and support of the clubs in the country. The QSL this week announced the launch of season cards which will allow fans to buy a season long ticket for the premium seating areas and attend all home matches for their club for a discounted price.
Today, the QSL will launch Kids Club, the first ever loyalty programme for children aged between 5 years old and 13 years old.