Quotes: MENA   Enter Symbol: NewsLetter: Search: advanced

Pak TV shows shatter misconceptions stereotypes in India  Join our daily free Newsletter

MENAFN - Khaleej Times - 09/07/2014
No. of Ratings : 0
Add to Mixx!



(MENAFN - Khaleej Times) From womens empowerment gender ties to social trends a bouquet of Pakistani TV shows have hit the Indian small screen and are being appreciated by discerning Indian audiences.

The progressive plots are not only creative but entertaining while providing a window to the nation’s progress and problems even while shattering many myths and misconceptions.



Beamed on Entertainment channel Zindagi-Jodey Dilon Ko a new offering from Zee Entertainment Enterprises Limited (ZEEL) the first of its kind initiative is not only an eye-opener of sorts but stories from across the border are also sensitising Indian viewers.



“Unfortunately the international media showcases a very tiny fraction of our society. But it is our shows and films that show what the majority of our society is like” actress-filmmaker Samina Peerzada told IANS over phone from Lahore. The channel went live June 23 with four shows and one of them is Zindagi Gulzar Hai.



Based on prolific writer Umera Ahmad’s novel of the same name the romantic drama focuses on women and shows how equality of girl child and the need for women to have a career are important in their society too.



Set in an urbane milieu Zindagi Gulzar Hai one of the most popular shows of Pakistani channel Hum TV highlights that if women from well-off families have freedom to make choices the middle-class is not being shackled by conservatism either.



In the show female protagonist Kashaf Murtaza’s mother Rafia played by Samina battles all odds to educate her three daughters after being abandoned by her husband for not giving him a son.



One can certainly expect something like this from director Sultana Siddiqui president of Hum Network Limited. Very few know that she is said to be the first woman in South Asia to own a broadcast network.



The director-producer is not only credited with starting entertainment channels like Hum TV but also for reviving drama on TV and giving neck-to-neck competition to Indian shows.



Her success story is a proof of women empowerment in the country.



If that is not convincing a report by British Council’s Maryam Rab presented at Colombo this year revealed that in 2011 more than 42 per cent of Pakistan’s 2.6 million high school students were girls.



Data on employment rates also reflect this improvement. For instance Pakistan’s largest lender Habib Bank hires 50 per cent female MBA graduates while Engro Chemicals has 100 women in management positions.



Another well-known director Haissam Hussain’s Aunn-Zara based on Faiza Iftikhar’s novel Hisaar-e-Muhabbat revolves around a couple — pampered Aunn and headstrong Zara.



The writer has woven cultural roots of rituals and family ties in the narrative which has several strong female characters without being regressive.



All this is a revelation for the audience here especially because media mostly brings disturbing news on Taleban and terrorism and incidents like the attack on student Malala Yousafzai.



But Samina says that stereotypes notwithstanding they are not different from others.



“We have the same reservations as people anywhere in the world we’re as positive the mothers here are as caring and loving as anywhere else and we live life a normal life” Samina said.



“We have common human beings here ... just like India Sri Lanka Bangladesh or any other part of the world ... we have all kinds of people. So I am very proud and feel humbled that people are getting to see a side of Pakistan they have not seen so far” she added.



If the above two shows are urbane and elite Kaash Main Teri Beti Na Hoti touches upon trials and tribulations of underprivileged class and their struggle for survival.



Kitni Girahein Baki Hain is a fascinating and captivating line-up of tele-films focusing on women from various walks of life.



“Pakistani dramas are a reflection of our society and issues that we face in our day-to-day life. There is no over-the-top dramatisation of characters and situations unlike Indian dramas where they exaggerate” an official from Hum TV said.



Interestingly the shows are garnering positive response here.



Praising them National Award winning Bollywood actress Divya Dutta tweeted: “Loving t serials on zindagi! Refreshing crisp n tat beautiful Urdu... Nice!”

For more news from Khaleej Times follow us on Facebook at facebook.com/khaleejtimes and on Twitter at khaleejtimes

Follow khaleejtimes -->


 


Khaleej Times




  MENA News Headlines
 Mar 28 2015 - Saudi pounds Yemen rebel campsThe Peninsula
(MENAFN - The Peninsula) Saudi-led coalition warplanes bombed rebel camps in Yemen Friday in a second straight day of strikes as embattled President Abedrabbo Mansour Hadi arrived in Egypt for talks ...

 Mar 28 2015 - Qatar- QMMF's West, Simon start strong at homeThe Peninsula
(MENAFN - The Peninsula) QMMF Racing Team's Anthony West and Julian Simon made a good start to the 2015 Moto2 season at the Losail International Circuit here on Thursday night.Under floodlights of ...

 Mar 28 2015 - Qatar- Cudlin wins first raceThe Peninsula
(MENAFN - The Peninsula) Britain's Alex Cudlin (centre) won the first Qatar SuperBike (QSBK) race at Losail International Circuit on Thursday night. German rider Nina Prinz (left) came second. ...

 Mar 28 2015 - Qatar- Marquez stays on top of time sheetsThe Peninsula
(MENAFN - The Peninsula) MotoGP world champion Marc Marquez of Repsol Honda yesterday finished on top of the combined time sheets after a frantic end to Free Practice (FP) 3 with Britain's Cal ...

 Mar 28 2015 - Oil dives 4.7% on easing Yemen worriesThe Peninsula
(MENAFN - The Peninsula) Oil prices sank Friday, giving back some gains from a two-day surge, as traders kept an eye on the Saudi-led air assault against Shiite rebels in Yemen.US benchmark West ...

 Mar 28 2015 - UN orders Libya rights abuses investigationThe Peninsula
(MENAFN - The Peninsula) The UN Human Rights Council decided Friday to send a mission to war-torn Libya to investigate a range of abuses by different sides and help bring perpetrators to justice.The ...

 Mar 28 2015 - Ex-president Saleh calls for Yemen ceasefireThe Peninsula
(MENAFN - The Peninsula) Former Yemeni president Ali Abdullah Saleh, who is close to the country's Shiite Huthi rebels, called Friday for a ceasefire and the resumption of UN-brokered dialogue ...

 Mar 28 2015 - Saudi pounds Houthi campsThe Peninsula
(MENAFN - The Peninsula) Saudi Arabia said yesterday the coalition forces it is leading will not at any cost allow weapons or other supplies to be made to Houthi militiamen in Yemen.The spokesman for ...

 Mar 28 2015 - Hamas denounces EU terror list decisionThe Peninsula
(MENAFN - The Peninsula) Hamas on Friday denounced a European Union decision to keep the Palestinian Islamist group and de facto Gaza Strip ruler on its terrorism blacklist, despite a court ordering ...

 Mar 28 2015 - Qatar- 28th Qafco Flower and Vegetable Show opensThe Peninsula
(MENAFN - The Peninsula) The 28th edition of the Qafco Flower and Vegetable Show has witnessed nearly 500 competitors and 5,000 exhibits at Al Banush Club in Mesaieed.This year, the event has been ...

more...


 






Google

Click to Apply

 
 

Middle East North Africa - Financial Network

MENAFN News Market Data Countries Tools Section  
 

Middle East North Africa - Financial Network
Arabic MENAFN

Main News
News By Industry
News By Country

Islamic Finance News
Private Equity News

How-To Guides
Technology Section

Travel Section

Search News

Market Indices
Quotes & Charts

Global Indices
Arab Indices

Commodoties

Oil & Energy

Currencies Cross Rates
Currencies Updates
Currency Converter

USA Stocks
Arab Stocks
 

Algeria 
Bahrain 
Egypt 
Iraq
Jordan 
Kuwait 
Lebanon
Morocco 
Oman 
Palestine
Qatar 
Saudi Arabia 
Syria
Tunisia 
UAE 
Yemen

Weather
Economic Calendar
Financial Glossary


Financial Calculators

RSS Feeds [XML]

Corporate Monitor

Events

Real Estate
Submit Your Property

Arab Research
Buy a Research

Press Releases
Submit your PR

Join Newsletters


 
© 2014 menafn.com All Rights Reserved.  Terms of Service | Privacy Policy | Contact Us | Advertise | About MENAFN | Career Opportunities | Feedback | Help