Quotes: MENA   Enter Symbol: NewsLetter: Search: advanced

Al Futtaim to add luxury brand watch in collection  Join our daily free Newsletter

MENAFN - Khaleej Times - 07/06/2014
No. of Ratings : 0
Add to Mixx!



(MENAFN - Khaleej Times) Bedat & co geneve joined hands with al futtaim watches & jewellery to launch its collection at five key shopping malls soons.

the swiss brand opened its first ‘shop-in-shop’ in the uae at al futtaim watches & jewellery’s ‘the watch house’ at wafi mall. — supplied photo

founded by industry legend mme simone bédat in 1996 it’s 100 per cent swiss-made luxury timepiece maker. embodying the needs aspirations and desires of women at its very core the brand is present in over 166 locations within the us europe japan china southeast asia and middle east.

“we already have operations in bahrain and qatar. other markets in gulf countries are under discussion and oman is expected to be the next country for our brand” bedat & co business development manager sabrina havet told khaleej times in an interview in dubai.

havet said that bedat is an accessible luxury brand and quartz watch price starts from dh10000. average price is around dh22000 she said adding that the cost of manufacturing is quite high for switzerland-based brand. all the watches are handcrafted and that’s another reason for high price she explained.

declining to provide exact figures she said: “it’s around 2000 pieces we manufacture every year. the company is exploring new markets and if demand goes up the production will be enhanced.”

the swiss brand opened its first ‘shop-in-shop’ in the uae at al futtaim watches & jewellery’s ‘the watch house’ store at wafi mall last week.

the store was inaugurated by thomas dotzek senior general manager al-futtaim watches & jewellery along with representatives of bedat & company. indeed the new ‘shop-in-shop’ is the irst one among five others to open soon in the dubai mall mall of emirates dubai marina mall and one in abu dhabi.

“we are very excited about our entry into the uae market and our promising partnership with renowned retailer al-futtaim watches & jewellery. as the only brand for today’s modern women founded by a woman we are well versed with shopping environments and believe the watch house at wafi mall matches perfectly with our brand ideology!” bedat & co marketing director charmaine low said.

“our dubai brand-store will embody many of our trademark ‘identifiers’ including strong confident cherry-wood and deep rich purples in a beautiful art deco environment for which we are now very well known” low continued. “we believe having the right environment in which to display our elegant timepieces is a key to creating the right atmosphere an atmosphere uniquely ‘understood’ by women today” low added.

within the watchmaking world watch names are rarely consistent with the timepiece itself or with the brand. that is why the four bedat collections carry numbers. representing a unique phenomenon within the watch business this naming principle gives the watch lines a definite form of cohesion.

in addition numbers offer many other advantages in that they are easy to memorise universal and pronounceable in all languages.

the numbers do not follow on from each other and are not associated with any particular chronological order. the first bedat collection is thus not called no.1 which was created well after no3 and wno7.

at bedat numbers are timeless. it is impossible to say whether a watch is more recent than another not only because of their style but also because of their name.

— abdulbasit?khaleejtimes.com


 


Khaleej Times




  MENA News Headlines
 Jul 24 2016 - Two Israeli Reconnaissance Planes Violate Lebanon's AirspaceQatar News Agency
(MENAFN - Qatar News Agency) Beirut, July 23 (QNA) - An Israeli reconnaissance plane has violated the Lebanese airspace above Lebanon's Alma Shaab and flew over Iqlim Kharroub region, as indicated by ...

 Jul 24 2016 - Mass Hunger Strike in Protest of Israel's Detention of PalestiniansQatar News Agency
(MENAFN - Qatar News Agency) Ramallah, July 23 (QNA) - A mass hunger strike across Israeli prisons continued on Saturday in protest of Israel";s detention of Palestinians without charge or trial, ...

 Jul 24 2016 - EU Condemns Kabul AttacksQatar News Agency
(MENAFN - Qatar News Agency) Brussels, July 23 (QNA) -The EU has condemned an attack in Kabul earlier today at a march in which 80 people were killed and over 200 injured. A statement by Maja ...

 Jul 24 2016 - Turkey Forms State of Emergency Coordination CommitteeQatar News Agency
(MENAFN - Qatar News Agency) Ankara, July 24 (QNA) - Turkey has formed a state of emergency coordination committee chaired by Prime Minister Binali Yildirim, according to the Official Gazette. The ...

 Jul 24 2016 - Israeli Army Injures One Palestinian, Arrests Three OthersQatar News Agency
(MENAFN - Qatar News Agency) Ramallah, July 24 (QNA) - Israeli soldiers invaded, at dawn Sunday, the town of Silwad, east of the central West Bank city of Ramallah, shot and seriously wounded one ...

 Jul 24 2016 - Bahrain to launch USD526m market revampMENAFN
(MENAFN) Bahrain's government has announced a USD526 million project to revamp Bahrain's Manama Central Market.In detail, the project is still awaiting approval, six months after it was suspended ...

 Jul 24 2016 - Enec, KHNP shake hands on support services dealMENAFN
(MENAFN) The Emirates Nuclear Energy Corporation (Enec) and Korea Hydro & Nuclear Power (KHNP) have inked an operating support services agreement (OSSA) for the Barakah nuclear power plant in Abu ...

 Jul 24 2016 - QIA, Douglas Emmett acquires USD225m LA office buildingMENAFN
(MENAFN) Qatar Investment Authority (QIA) has announced the acquisition of a mega office property in Los Angeles in joint venture with Douglas Emmett, a real estate investment trust (REIT.In detail, ...

 Jul 24 2016 - WEEK AHEAD: Blue-chips aplenty due to update marketProactiveInvestors - UK
(MENAFN - ProactiveInvestors - UK) The week ahead is set to be a busy one as blue-chips race to get their results out before people head off on holiday. The first of the big companies reports on ...

 Jul 24 2016 - Italian banking crisis may not spill over to global economy: QNBGulf Times
(MENAFN - Gulf Times) Italian banks are in 'trouble” because of their 'large stock of bad loans” QNB said although it does not foresee the trouble 'spilling over” to the wider ...

more...


 





Google

Easy Forex

 
 

Middle East North Africa - Financial Network

MENAFN News Market Data Countries Tools Section  
 

Middle East North Africa - Financial Network
Arabic MENAFN

Main News
News By Industry
News By Country

Islamic Finance News
Private Equity News

How-To Guides
Technology Section

Travel Section

Search News

Market Indices
Quotes & Charts

Global Indices
Arab Indices

Commodoties

Oil & Energy

Currencies Cross Rates
Currencies Updates
Currency Converter

USA Stocks
Arab Stocks
 

Algeria 
Bahrain 
Egypt 
Iraq
Jordan 
Kuwait 
Lebanon
Morocco 
Oman 
Palestine
Qatar 
Saudi Arabia 
Syria
Tunisia 
UAE 
Yemen

Weather
Economic Calendar
Financial Glossary


Financial Calculators

RSS Feeds [XML]

Corporate Monitor

Events

Real Estate
Submit Your Property

Arab Research
Buy a Research

Press Releases
Submit your PR

Join Newsletters


 
© 2014 menafn.com All Rights Reserved.  Terms of Service | Privacy Policy | Contact Us | Advertise | About MENAFN | Career Opportunities | Feedback | Help