(MENAFN- Muscat Daily) Jotun Paints, the number one in paints in Oman, has launched two new products, Jotashield ColourLast and Jotashield ColourXtreme under its leading exterior paint brand Jotashield.
The products were unveiled to a select audience at a well-attended function organised by Jotun Oman's dynamic marketing team in Muscat. Jotun Oman is well known for its premium quality, cost efficient and environmentally compliant products and services, easily available throughout the country.
Their long-term commitment to innovation and product development such as the extension of the proven Jotashield product line, results in creating better value for customers, beautifying and protecting their property. Jotashield's years of expertise in paint protection turn impressions into lasting ones.
The newly introduced Jotashield ColourLast is a state-ofthe- art product of the advanced binder technology that ensures colours are protected from extreme weather conditions. The exterior wall paint does not fade for a longer period and thereby creates a lasting impression. Since colours last longer when less dirt sticks to the exterior wall, Jotashield ColourLast has been developed with high dirt pick-up resistance.
This ensures that the original colour is maintained for a longer time as compared to standard paint. Homes do not have to be repainted often, thereby reducing maintenance cost. Jotun's advanced exterior paint offers a wider selection of longer lasting colours to beautify and protect homes. Jotashield ColourLast is 100 per cent pure acrylic, formaldehyde and APEO free. It will be available in matt, silk, and gloss finishes. Jotashield ColourLast comes with certified concrete protection, besides anti-carbonation and crack-bridging properties.
The second new offering Jotashield ColourXtreme, the next generation of exterior paints, has been developed using cuttingedge technology that surpasses stringent internal and external requirements to deliver outstanding durability, colour protection and heat reflection. Jotashield ColourXtreme is formulated with the superior UV pigment technology which protects the colour up to 12 years. It supersedes any other exterior paint on the market when it comes to colour performance. Jotashield ColourXtreme offers the lowest maintenance than any other conventional water based exterior paint.
This brings down the cost of maintaining the exterior walls since they look like new and no repainting is required for a longer period. Jotashield ColourXtreme can be tinted in 467 colours. Moreover, Jotashield ColourXtreme comes with the revolutionary 2X Heat Reflective feature. This enables the reflection of up to twice the amount of heat from the walls, as compared to standard paints. The benefits of 2x Heat Reflective colours include excellent indoor thermal comfort, lower energy consumption for keeping buildings cool and longer lasting colours.
Jotun's innovative research and development and the unwavering policy on quality ensures that the highest grade components go into Jotashield ColourLast and Jotashield ColourXtreme's formula. It is optimised to withstand the harshest summer heat and keep homes cool.
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