Quotes: US MENA   Enter Symbol: NewsLetter: Search: advanced

MOX iT plans aggressive GCC expansion says CEO  Join our daily free Newsletter

MENAFN - Khaleej Times - 24/03/2014
No. of Ratings : 0
Add to Mixx!



(MENAFN -Khaleej Times) online shopping gains from city?s status as a global retail hub

Several observers might argue that online shopping in dubai suffers due to the vast number of shopping malls that the city offers. debbie baertschi the ceo of mox it — middle east feels otherwise.


“one thing that i love about dubai is that it is a shopping city. we are a beautiful amazing shopping city where millions of people from all over the world come to shop” she said in an interview with khaleej times.


“people might say that dubai is not the ideal place for online shopping because of the number of malls that it boasts but i tell them that is not the case” she explained.



“online shopping in dubai benefits from the city’s status as a world renowned shopping city; it capitalises on it. under the leadership of our fabulous leader his highness shaikh mohammed bin rashid al maktoum vice-president and prime minister of the uae and ruler of dubai and his government we’ve created a strong shopping brand in dubai.”


The middle east is rapidly becoming a premier hub for online retail with an estimated 90 million internet users. recent reports reveal that almost 50 per cent of consumers across the mena region reported making an online purchase at least once a month driving b2c e-commerce sales to an estimated 9 billion in 2012. sales in the region are expected to hit 15 billion by 2015.


This growth is mirrored in mox it’s success across the region with the e-shopping website experiencing a growth rate of more than 1800 per cent from may 1 2013 to december 31 2013. falling under the umbrella of mox telecom arabia the middle eastern arm of german telecoms group mox telecom mox it offers shoppers secure and reliable access to some of the world’s top brands.


“my aim is not to tell people not to go to the mall; malls will always be there as will retail shops. we simply offer a hassle free method of shopping for people who for whatever reason can’t or won’t go to a mall” baertschi explained.


She added: “we are trendy and we are trustworthy because our website offers security to our customers. this is something we really emphasise because i truly believe that it is important for our customers to feel secure when shopping online. in addition our products are genuine and they are authentic. this combination of a secure website environment where the customer can feel secure about his personal data and knowing that the product he is buying is genuine is what makes us different from other online shopping sites.”


Baertschi also denied that the website is only for “rich individuals.” “if you go to dubai mall you will find that most of the shops there cater to high end customers. now if you go to our website you will notice that it looks sleek; it looks sophisticated and clean. it looks luxurious but that does not mean that someone who is not extremely wealthy would not love to shop there” she explained.


“i don’t like to classify our customers. i won’t say that a person is middle class or higher middle class since i don’t like society clusters but i will say that we have a very healthy mix among different demographics. our website is for everyone who appreciates trendy brands which you can rely on. shopping is an experience everyone enjoys over here. for me its online retail where you give customers the best possible experience” she noted.


Highlighting the issue of certain websites which harm the online retail industry by selling fake merchandise baertschi stressed that all the items on the website were authentic and came with a proper identification and authenticity code.


“we do not pay very expensive retail rents which is why our products are cheaper than those one would find in a mall” she said on the topic of customers being suspicious of and hesitant to purchase the items posted on the website.


She added that customers who felt that they had received a fake product could easily contact a company representative and have the matter resolved.


“the client comes first is our policy and motto. the client always comes first. trust convenience and authenticity is in our dna and work culture” she stressed.


Speaking on the company’s aggressive expansion plans baertschi revealed that the company had plans to launch operations in vietnam and in singapore. the company also had plans to expand in the gcc and africa.


“in may 2013 we recorded over 10000 visitors” she said. “in february this year we had over 420000 visitors. by end of 2014 our growth will be 10 times more than what we started with; this includes our expansion in the gcc region. our revenue target is over 300 million to be obtained within the next three years.”


— rohma?khaleejtimes.com

 


Khaleej Times




  MENA News Headlines
 Oct 23 2014 - Kuwait- Equates wins two regional sustainability awardsKuwait News Agency (KUNA)
(MENAFN - Kuwait News Agency (KUNA)) Kuwait's EQUATE Petrochemical Company has won two regional sustainability awards in recognition for its social responsibility and national cadres' skills ...

 Oct 23 2014 - Moroccan horse showThe Peninsula
(MENAFN - The Peninsula) Moroccan horsemen perform during the 7th edition of the "Salon du Cheval" (horse show) in the port city of El Jadida. ...

 Oct 23 2014 - Kuwaiti Jazeera Airways net profit up 22.6 percent in Q3MENAFN
(MENAFN) Kuwait-based Al Jazeera Airways group announced it has registered USD28 million in net profit for the July-September period of this year, an increase by 22.6 percent compared to the same ...

 Oct 23 2014 - Qatar- Lekhwiya defeat Al Wakra, Wolves heldThe Peninsula
(MENAFN - The Peninsula) Lekhwiya defeated Al Wakra 2-0 at their home ground here yesterday while Al Sadd were held 1-1 by Al Sailiya.Vadimir Weiss scored in the 68th minute for Lekhwiya and Ahmed ...

 Oct 23 2014 - Ooredoo Kuwait net profit falls by almost half in Q3MENAFN
(MENAFN) Ooredoo Kuwait, the country's No.3 telecom operator by subscribers, announced that its net profit fell by nearly half during the July-September period, Gulf Business reported.The ...

 Oct 23 2014 - Coach asks Qatar to give it all against DPR KoreaThe Peninsula
(MENAFN - The Peninsula) Qatar's coach Felix Sanchez Bas has called on his players to give their all one-last time ahead of today's AFC U-19 Championship final against three-time winners DPR Korea. ...

 Oct 23 2014 - Qatar- Handball: Doha gears up for Asian Club LeagueThe Peninsula
(MENAFN - The Peninsula) Defending champions Al Jaish - thanks to the draw - have managed to avoid a meeting with local opponents Lekhwiya and Al Gharafa in the group stage of the 17th Asian Clubs ...

 Oct 23 2014 - QIMC posts USD38.88m net profit in SeptemberMENAFN
(MENAFN) Qatar Industrial Manufacturing Company (QIMC) revealed the interim financial statements for the period ending in September 30, this year, QNA reported.The interim financial statements ...

 Oct 23 2014 - Qatar will deliver an impressive 2022 World Cup, says BrescianoThe Peninsula
(MENAFN - The Peninsula) Australian midfielder Mark Bresciano is confident that Qatar will deliver an 'impressive' World Cup eight years down the line.Bresciano, who has been playing for the last two ...

 Oct 23 2014 - Qatar- QP hosts team from Kuwait Oil CompanyThe Peninsula
(MENAFN - The Peninsula) Qatar Petroleum (QP) recently hosted a delegation from Kuwait Oil Company (KOC) who visited Qatar to gain insights on QP's marine activities and port operations.Mubarak ...

more...


 






Google

Click to Apply

 
 

Middle East North Africa - Financial Network

MENAFN News Market Data Countries Tools Section  
 

Middle East North Africa - Financial Network
Arabic MENAFN

Main News
News By Industry
News By Country

IPO News
Islamic Finance News
Private Equity News

How-To Guides
Technology Section

Travel Section

Search News

Market Indices
Quotes & Charts

Global Indices
Arab Indices

US Markets Details

Commodoties

Oil & Energy

Currencies Cross Rates
Currencies Updates
Currency Converter

USA Stocks
Arab Stocks
 

Algeria 
Bahrain 
Egypt 
Iraq
Jordan 
Kuwait 
Lebanon
Morocco 
Oman 
Palestine
Qatar 
Saudi Arabia 
Syria
Tunisia 
UAE 
Yemen

Weather
Investment Game
Economic Calendar
Financial Glossary

My MENAFN
Portfolio Tracker

Voting

Financial Calculators

RSS Feeds [XML]

Corporate Monitor

Events

Real Estate
Submit Your Property

Arab Research
Buy a Research

Press Releases
Submit your PR

Join Newsletters


 
© 2000 menafn.com All Rights Reserved.  Terms of Service | Privacy Policy | Contact Us | Advertise | About MENAFN | Career Opportunities | Feedback | Help