Quotes: US MENA   Enter Symbol: NewsLetter: Search: advanced

MOX iT plans aggressive GCC expansion says CEO  Join our daily free Newsletter

MENAFN - Khaleej Times - 24/03/2014
No. of Ratings : 0
Add to Mixx!



(MENAFN -Khaleej Times) online shopping gains from city?s status as a global retail hub

Several observers might argue that online shopping in dubai suffers due to the vast number of shopping malls that the city offers. debbie baertschi the ceo of mox it — middle east feels otherwise.


“one thing that i love about dubai is that it is a shopping city. we are a beautiful amazing shopping city where millions of people from all over the world come to shop” she said in an interview with khaleej times.


“people might say that dubai is not the ideal place for online shopping because of the number of malls that it boasts but i tell them that is not the case” she explained.



“online shopping in dubai benefits from the city’s status as a world renowned shopping city; it capitalises on it. under the leadership of our fabulous leader his highness shaikh mohammed bin rashid al maktoum vice-president and prime minister of the uae and ruler of dubai and his government we’ve created a strong shopping brand in dubai.”


The middle east is rapidly becoming a premier hub for online retail with an estimated 90 million internet users. recent reports reveal that almost 50 per cent of consumers across the mena region reported making an online purchase at least once a month driving b2c e-commerce sales to an estimated 9 billion in 2012. sales in the region are expected to hit 15 billion by 2015.


This growth is mirrored in mox it’s success across the region with the e-shopping website experiencing a growth rate of more than 1800 per cent from may 1 2013 to december 31 2013. falling under the umbrella of mox telecom arabia the middle eastern arm of german telecoms group mox telecom mox it offers shoppers secure and reliable access to some of the world’s top brands.


“my aim is not to tell people not to go to the mall; malls will always be there as will retail shops. we simply offer a hassle free method of shopping for people who for whatever reason can’t or won’t go to a mall” baertschi explained.


She added: “we are trendy and we are trustworthy because our website offers security to our customers. this is something we really emphasise because i truly believe that it is important for our customers to feel secure when shopping online. in addition our products are genuine and they are authentic. this combination of a secure website environment where the customer can feel secure about his personal data and knowing that the product he is buying is genuine is what makes us different from other online shopping sites.”


Baertschi also denied that the website is only for “rich individuals.” “if you go to dubai mall you will find that most of the shops there cater to high end customers. now if you go to our website you will notice that it looks sleek; it looks sophisticated and clean. it looks luxurious but that does not mean that someone who is not extremely wealthy would not love to shop there” she explained.


“i don’t like to classify our customers. i won’t say that a person is middle class or higher middle class since i don’t like society clusters but i will say that we have a very healthy mix among different demographics. our website is for everyone who appreciates trendy brands which you can rely on. shopping is an experience everyone enjoys over here. for me its online retail where you give customers the best possible experience” she noted.


Highlighting the issue of certain websites which harm the online retail industry by selling fake merchandise baertschi stressed that all the items on the website were authentic and came with a proper identification and authenticity code.


“we do not pay very expensive retail rents which is why our products are cheaper than those one would find in a mall” she said on the topic of customers being suspicious of and hesitant to purchase the items posted on the website.


She added that customers who felt that they had received a fake product could easily contact a company representative and have the matter resolved.


“the client comes first is our policy and motto. the client always comes first. trust convenience and authenticity is in our dna and work culture” she stressed.


Speaking on the company’s aggressive expansion plans baertschi revealed that the company had plans to launch operations in vietnam and in singapore. the company also had plans to expand in the gcc and africa.


“in may 2013 we recorded over 10000 visitors” she said. “in february this year we had over 420000 visitors. by end of 2014 our growth will be 10 times more than what we started with; this includes our expansion in the gcc region. our revenue target is over 300 million to be obtained within the next three years.”


— rohma?khaleejtimes.com

 


Khaleej Times




  MENA News Headlines
 Sep 20 2014 - Syrian Kurds fleeing to Turkey pass 45000-markArab News
(MENAFN - Arab News) SURUC Turkey: Tens of thousands of Syrian Kurds have crossed into Turkey in the past 24 hours fleeing an advance by Islamic State fighters who have seized dozens of villages ...

 Sep 20 2014 - Yemen TV building on fire as clashes continue in capitalArab News
(MENAFN - Arab News) SANAA: Yemen's state-run television building caught fire after a three-day mortar attack by Shiite rebels who are protesting against the government residents and a TV employee ...

 Sep 20 2014 - Saudi- Jubail airport handles first civilian flightArab News
(MENAFN - Arab News) The first civilian aircraft landed at Jubail airport on Thursday morning marking its transformation from a purely military facility.The General Authority of Civil Aviation (GACA) ...

 Sep 20 2014 - Saudi- Four held for stealing money carsArab News
(MENAFN - Arab News) Jubail police have arrested four young men who stole money from a company's safe and four vehicles from a car rental firm. They used the cars for drifting.Col. Ziad Al-Ruqaiti ...

 Sep 20 2014 - Saudi- Factories ignore safety rulesArab News
(MENAFN - Arab News) Many factories and workshops in the Kingdom do not abide by safety and security standards to protect their buildings against fires. Such factories also do not maintain their air ...

 Sep 20 2014 - Saudi- Preparations for pilgrims in Madinah completeArab News
(MENAFN - Arab News) Madinah Mayor Khaled Taher said that the municipality's preparations for this year's Haj have been completed as scheduled. The municipality's action plan aims at offering ...

 Sep 20 2014 - Saudi- 1000 Mozambicans to arrive next weekArab News
(MENAFN - Arab News) Some 1000 pilgrims from Mozambique will arrive in Jeddah for this year's Haj in three separate groups according to Mozambican Ambassador Cesar Gouveia.'I'll be traveling to ...

 Sep 20 2014 - Saudi- Security agencies ready for any situation during HajArab News
(MENAFN - Arab News) Security and government agencies responsible for pilgrims' welfare during Haj are fully equipped to tackle any disaster including a helicopter ambulance and doctors linked with ...

 Sep 20 2014 - Saudi- Women investors beat men in stock marketArab News
(MENAFN - Arab News) The number of Saudi women investors in the stock market has grown by 5 percent while men investors increased by 2 percent over the first half of this year.There are now 892900 ...

 Sep 20 2014 - With 4.2m links 47m clips IS rules cyberspaceArab News
(MENAFN - Arab News) A 44-page search result by the search engine Google has revealed 4.2 million links and counting of Arabic websites newspapers and social networking sites in reference to ...

more...


 






Google

Click to Apply

 
 

Middle East North Africa - Financial Network

MENAFN News Market Data Countries Tools Section  
 

Middle East North Africa - Financial Network
Arabic MENAFN

Main News
News By Industry
News By Country

IPO News
Islamic Finance News
Private Equity News

How-To Guides
Technology Section

Travel Section

Search News

Market Indices
Quotes & Charts

Global Indices
Arab Indices

US Markets Details

Commodoties

Oil & Energy

Currencies Cross Rates
Currencies Updates
Currency Converter

USA Stocks
Arab Stocks
 

Algeria 
Bahrain 
Egypt 
Iraq
Jordan 
Kuwait 
Lebanon
Morocco 
Oman 
Palestine
Qatar 
Saudi Arabia 
Syria
Tunisia 
UAE 
Yemen

Weather
Investment Game
Economic Calendar
Financial Glossary

My MENAFN
Portfolio Tracker

Voting

Financial Calculators

RSS Feeds [XML]

Corporate Monitor

Events

Real Estate
Submit Your Property

Arab Research
Buy a Research

Press Releases
Submit your PR

Join Newsletters


 
© 2000 menafn.com All Rights Reserved.  Terms of Service | Privacy Policy | Contact Us | Advertise | About MENAFN | Career Opportunities | Feedback | Help