Quotes: US MENA   Enter Symbol: NewsLetter: Search: advanced

DED study points to changing consumer preferences and focus on after-sales service in Cars sector  Join our daily free Newsletter

MENAFN Press - 27/02/2014
No. of Ratings : 0
Add to Mixx!



(MENAFN Press) Consumer preferences and behaviour in the Cars sector appears to have changed considerably in recent years and dealers who offer high quality and technology along with attractive price tags are leading in the competition, shows an analysis of consumer friendliness conducted by the Department of Economic Development (DED) in 2013



DED gathered opinions from consumers and retailers across six major industry sectors, including the Cars sector, as part of the first-ever Consumer Friendliness Rating analysis to evaluate the major drivers of consumer behaviour and understand the level of compliance to the Consumer Code of Rights stated in the Federal Law No 24 of 2006



The rating process for the Cars sector included feedback from 890 customers dealing with 10 leading car dealers. Omar Bushahab, Chief Executive Officer of Commercial Compliance & Consumer Protection (CCCP) at DED said the feedback revealed the top consumer concerns and areas dealers should focus to drive business and improve customer relations



"The Cars sector has a vast customer interface given the high number of car owners in Dubai and the sector saw 20 per cent growth in 2013 as consumers across various segments had more to choose from in terms of models, pricing and special offers. At the same time consumers are also watching what they get for the price they pay," added Bushahab



The rating shows a strong and steady relation between dealers and buyers exists in the Cars sector as 84 per cent of customers go back to their dealer for after-sales service. The major attraction dealers hold for 78 per cent of customers is the transparency in billing and 74.9 per cent rate the service quality as good



A top concern for 41.3 per cent of consumers in the sector is lack of clarity in policies on warranty and services. There is also a significant number of customers (51%) who think the price they pay for a car is unreasonable



"Consumer behaviour in the Cars sector has changed considerably during the last four years. A significant number of buyers are from the middle income group and they are looking for high quality and cutting edge technology along with competitive prices. Some of the car agencies are addressing these demands appropriately and the rating shows they are the ones that get the best outcomes," said Bushahab



As per the analysis, 23.7 per cent of the consumers are generally dissatisfied with car agencies in Dubai. The rating also suggests re-evaluating prices, offering incentives and improving quality of after-sales service are the best means for car dealers to eliminate complaints and ensure customer loyalty



The findings of the Consumer Friendliness Rating from the six sectors will be collated into a 'Consumer-Friendliness Index' and outlets that won outstanding customer approvals will be honoured in a special ceremony hosted by DED


About Department of Economic Development (DED)
The Department of Economic Development (DED) is the government body entrusted to set and drive the economic agenda of the emirate of Dubai, UAE. DED supports the structural transformation of Dubai into a diversified, innovative service-based economy that aims to improve the business environment and accelerate productivity growth. DED and its agencies develop economic plans and policies, identify and support the growth of strategic sectors, and provide services to domestic and international investors and businesses.

 






  MENA News Headlines
 Aug 27 2014 - Kuwait's crude oil exports to China hit 4-month highArab Times
(MENAFN - Arab Times)  BEIJING Aug 26 (KUNA): Kuwait's crude oil exports to China jumped 16.9 percent in July from a year earlier to a four-month high of 1.11 million tons equivalent to around ...

 Aug 27 2014 - Kuwait Energy wants to invest more in IraqMENAFN
(MENAFN) Despite unstable conditions in Iraq, Kuwait Energy announced it is very eager to invest more in the country due to its potential, Arabian Business reported.The company said that most of ...

 Aug 27 2014 - Saudi CPC buys Qalaa's Egyptian Sphinx GlassMENAFN
(MENAFN) Construction Products Holding Company (CPC) is set to buy Sphinx Glass from Qalaa Holdings, with the value of USD 181.29 million, Saudi Gazette reported.Saudi CPC made the deal in order to ...

 Aug 27 2014 - Qatar- Summary of Local News Released TuesdayQatar News Agency
A summary of local news released Tuesday by Qatar News Agency. - HE Foreign Minister's Assistant for International Cooperation Affairs Sheikh Mohammed bin Abdulrahman bin Jassim Al-Thani conferred ...

 Aug 27 2014 - Qatar- Summary of Local News Released Tuesday - 1-Qatar News Agency
- The Ministry of Development Planning and Statistics have released preliminary figures of the value of exports domestic goods, re-exports and imports for July 2014. A short analysis of the data is ...

 Aug 27 2014 - Retail sector in Dubai to hit USD41b in 2014MENAFN
(MENAFN) According to a recent report by Colliers International, spending in Dubai"s retail sector is expected to hit USD41 billion by the end of 2014, Arabian Business reported.The report states ...

 Aug 27 2014 - UAE to boost economic ties with IndiaMENAFN
(MENAFN) Mattar Al Tayer, chairman of the board and executive director of the Roads and Transport Authority (RTA), focused on the value of the economic ties between UAE and India, Khaleej Times ...

 Aug 27 2014 - Israel Hamas agree to open-ended Gaza cease-fireArab News
(MENAFN - Arab News) GAZA CITY Gaza Strip: Israel and Hamas agreed Tuesday to an open-ended cease-fire halting a seven-week war that killed more than 2200 people the vast majority Palestinians left ...

 Aug 27 2014 - Saudi- Expats 'monopolize' vegetable marketArab News
(MENAFN - Arab News) Several citizens who are regular customers at the Jeddah's vegetable (halaga) market on Kilo 14 have complained that expats are monopolizing business activity at the market ...

 Aug 27 2014 - Saudi- Experts warn on effects of blasting mountainsArab News
(MENAFN - Arab News) The National Center for Earthquakes and Volcanoes has warned of the adverse environmental effects of detonating the region's mountains to make way for infrastructures ...

more...


 






Google

Click to Apply

 
 

Middle East North Africa - Financial Network

MENAFN News Market Data Countries Tools Section  
 

Middle East North Africa - Financial Network
Arabic MENAFN

Main News
News By Industry
News By Country

IPO News
Islamic Finance News
Private Equity News

How-To Guides
Technology Section

Travel Section

Search News

Market Indices
Quotes & Charts

Global Indices
Arab Indices

US Markets Details

Commodoties

Oil & Energy

Currencies Cross Rates
Currencies Updates
Currency Converter

USA Stocks
Arab Stocks
 

Algeria 
Bahrain 
Egypt 
Iraq
Jordan 
Kuwait 
Lebanon
Morocco 
Oman 
Palestine
Qatar 
Saudi Arabia 
Syria
Tunisia 
UAE 
Yemen

Weather
Investment Game
Economic Calendar
Financial Glossary

My MENAFN
Portfolio Tracker

Voting

Financial Calculators

RSS Feeds [XML]

Corporate Monitor

Events

Real Estate
Submit Your Property

Arab Research
Buy a Research

Press Releases
Submit your PR

Join Newsletters


 
© 2000 menafn.com All Rights Reserved.  Terms of Service | Privacy Policy | Contact Us | Advertise | About MENAFN | Career Opportunities | Feedback | Help