Quotes: MENA   Enter Symbol: NewsLetter: Search: advanced

du and Pepsi partner on introducing the Pepsi Experience Points(PXP)for the first time in the UAE  Join our daily free Newsletter

MENAFN Press - 17/02/2014
No. of Ratings : 0
Add to Mixx!



Fahad Al Hassawi CCO du and Carla Hassan Chief Marketing Officer PepsiCo Middle East Africa(2)
(MENAFN Press) As part of its efforts to continue to engage and reward its customers, du today announced its partnership with PepsiCo, one of the world's largest food and beverage companies to bring fans of Pepsi and du customers great rewards by introducing the Pepsi Experience Points (PXP) loyalty and rewards programme for the first time in the UAE.



The PXP is a global Pepsi signature loyalty and rewards programme which has ran across multiple countries. The partnership agreement took place at du's head office in the presence of du and PepsiCo executives and partners, including Fahad Al Hassawi, Chief Commercial Officer, du, Ahmed Mokhles, Executive Vice President “ Consumer Business, du, Carla Hassan, Chief Marketing Officer, PepsiCo Middle East & Africa, Reda Bouraoui, Senior Franchise Director for the Gulf at PepsiCo and General Managers of PepsiCo's bottling partners in the UAE, Tarek El Saka and Zahy El Masry as well as other members of senior management from both companies.



Speaking on the occasion, Fahad AlHassawi, Chief Commercial officer, du, said: "As lifestyle brands, we both share a common vision “ that of putting customers first and interacting with them through various channels “ and increasingly through digital avenues and programmes such as PXP is a great new addition that will drive our dialogue and engagement with customers. I am sure our customers will love the fact that there is a treasure trove of gifts and rewards in store for them “ simply by doing what they like doing best “ having Pepsi and interacting on social media channels. We have millions of prizes to give away, enhancing everyone's communications with free minutes, data and bundled SMS."




"du was the natural choice to partner with in the UAE given the brand's exciting reputation and lifestyle associations. There are great synergies between both the du and Pepsi brands and we are pleased to be entering into this partnership with the company which we look forward to growing in years to come" said Carla Hassan, Chief Marketing Officer “ PepsiCo Middle East & Africa region



"Pepsi Experience Points is a loyalty & rewards program. It's free to join and allows you to earn points, or PXPs. Our fans and du customers will be able to redeem those PXPs with rewards which is our gift to all those who have been loyal to the Pepsi-Cola brand" she added.





With every 355 ml Pepsi or Pepsi Diet can that du customers and Pepsi fans drink, they win an instant prize. All they have to do is find the code under the can's seal or tab, which can be entered into the Pepsi Experience Points website, www.pepsipxp.com to find out which exciting prize they've won! Everyone is a winner with du and Pepsi



There are millions of free minutes, SMSs and MBs to be won “ so get drinking now! Each prize is valid for 24 hours from the moment of activating the code on the Pepsi PXP website. Free minute and SMS prizes are valid for either national or international use.



To find out more, visit www.du.ae/pepsipxp.


About du
du

 


MENAFN Press




  MENA News Headlines
 May 3 2016 - Saudi- President of Turkmenistan Performs UmrahSaudi Press Agency
(MENAFN - Saudi Press Agency) Makkah Rajab 26 1437 May 3 2016 SPA -- President Gurbanguly Berdimuhamedov of Turkmenistan and his accompanying delegation performed Umrah rites heree yesterday. At ...

 May 3 2016 - Saudi- Turkmenistan's President Arrives in MadinahSaudi Press Agency
(MENAFN - Saudi Press Agency) Madinah Rajab 26 1437 May 03 2016 SPA -- President Gurbanguly Berdimuhamedov of Republic of Turkmenistan arrived in Madinah today to pay a visit and pray at the ...

 May 3 2016 - Saudi- Turkmenistan's President Leaves MadinahSaudi Press Agency
(MENAFN - Saudi Press Agency) Madinah Rajab 26 1437 May 03 2016 SPA -- President Gurbanguly Berdimuhamedov of Republic of Turkmenistan left Madinah today. At Prince Mohammed bin Abdulaziz ...

 May 3 2016 - Saudi- Custodian of the Two Holy Mosques Receives President of Burkina Faso Holds Luncheon in his HonorSaudi Press Agency
(MENAFN - Saudi Press Agency) Riyadh Rajab 26 1437 May 3 2016 SPA -- The Custodian of the Two Holy Mosques King Salman bin Abdulaziz Al Saud received at Al-Yamamah palace here today President Roch ...

 May 3 2016 - Stuttgart Germany Rajab 26 1437 May 03 2016 SPA -- A US soldier has been killed in fighting near the Iraqi city of Erbil US Defence Secretary Ash Carter said Tuesday during a visit to the southern German city of Stuttgart dpa reported.Saudi Press Agency
(MENAFN - Saudi Press Agency) The soldier who was part of the US-led military coalition against the ISIS extremist group died in combat but the exact circumstances of his death are not yet known ...

 May 3 2016 - Qatar- A hot day with temperature approximately 40 degreeThe Peninsula
(MENAFN - The Peninsula) Doha: The weather forecast for Qatar valid until 6pm Tuesday inshore will be hot during the day with slight dust at places at times and some clouds offshore will be hazy ...

 May 3 2016 - UAE- Jafza s trade with Netherlands reaches US732 millionEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) DUBAI 3rd May 2016 (WAM) -- The number of Dutch companies represented in the Jebel Ali Free Zone Jafza has grown steadily over the past few years up to 105 ...

 May 3 2016 - Saudi FM warns of dangerous situation in SyriaEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) GENEVA 3rd May 2016 (WAM) -- Saudi Foreign Minister Adel Al Jubeir warned of the danger of the situation in Syria pointing out that unless there was a ...

 May 3 2016 - Oil price upward trend to continue: Kuwait Petroleum InternationalEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) BRUSSELS 3rd May 2016 (WAM) -- Bakheet Al-Rashidi President and CEO of Kuwait Petroleum International KPI also known as Q8 has said that the recent upward ...

 May 3 2016 - UAE- Children's National Medical Centre shares innovative insights in the treatment and diagnosis of cerebral palsy at Latifa HospitalEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) DUBAI 3rd May 2016 (WAM) -- A multi disciplinary team consisting of a paediatric physiatrist paediatric occupational therapist and paediatric physical ...

 May 3 2016 - Kuwait Cabinet condemns Syrian regime s airstrikes on civilian targets in AleppoEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) KUWAIT 2nd May 2016 (WAM) -- The Kuwaiti Cabinet has condemned the Syrian regime's continued airstrikes on civilian gathering places residential areas and ...

 May 3 2016 - Pope Francis Joe Biden praise efforts of UAE and Sultan Bin Khalifa Humanitarian and Scientific FoundationEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) ROME 3rd May 2016 (WAM) -- Pope Francis has praised the United Arab Emirates and the Sultan bin Khalifa Humanitarian and Scientific Foundation for their ...

 May 3 2016 - UAE- FNC delegation arrives in Amman to participate in WIP Global SummitEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) AMMAN 3rd May 2016 (WAM) -- Dr. Amal Abdullah Al Qubaisi Speaker of Federal National Council FNC has arrived in Jordan at the head of the UAE delegation to ...

 May 3 2016 - Lana Nusseibeh highlights UAE's crucial contributions on multilateral global issues at the UNEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) ABU DHABI 3rd May 2016 (WAM) -- Lana Nusseibeh Permanent Representative of the UAE to the United Nations has said that effective multilateral diplomacy ...

 May 3 2016 - UAE- RAK Ruler receives Bangladeshi Consul-GeneralEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) RAS AL-KHAIMAH 3rd May 2016 (WAM) -- H.H. Sheikh Saud bin Saqr Al Qasimi Supreme Council Member and Ruler of Ras al-Khaimah today received at his office in ...

 May 3 2016 - UAE- Amal Al Qubaisi meets former Vice President of European ParliamentEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) BRUSSELS 3rd May 2016 (WAM) -- Dr. Amal Abdullah Al Qubaisi Speaker of the Federal National Council FNC and Silvana Koch-Mehrin former member of the ...

 May 3 2016 - UAE- Minister of Infrastructure Development issues decision on total tonnage of shipsEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) ABU DHABI 3rd May 2016 (WAM) -- Dr. Abdullah bin Mohammed Belhaif Al Nuaimi Minister of Infrastructure Development Chairman of the Federal Transport ...

 May 3 2016 - UAE- Arab Interior Ministers Council calls for reconsideration of traffic safety strategiesEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) TUNISIA 3rd May 2016 (WAM) -- The Arab Interior Ministers Council has called for the reconsideration of Arab strategies programmes and plans to tackle the ...

 May 3 2016 - Maktoum bin Mohammed honours winners of Dubai Quality AwardEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) DUBAI 3rd May 2016 (WAM) -- H.H. Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum Deputy Ruler of Dubai and H.H. Mansour bin Mohammed bin Rashid Al Maktoum ...

 May 3 2016 - Jawaher Al Qasimi praises UAE's wise leadership for supporting children s rights and cancer patientsEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) SHARJAH 3rd May 2016 (WAM) -- H.H. Sheikha Jawaher bint Mohammed Al Qasimi Wife of H.H. the Ruler of Sharjah and Chairperson of the Supreme Council for ...

more...


 






Google

 
 

Middle East North Africa - Financial Network

MENAFN News Market Data Countries Tools Section  
 

Middle East North Africa - Financial Network
Arabic MENAFN

Main News
News By Industry
News By Country

Islamic Finance News
Private Equity News

How-To Guides
Technology Section

Travel Section

Search News

Market Indices
Quotes & Charts

Global Indices
Arab Indices

Commodoties

Oil & Energy

Currencies Cross Rates
Currencies Updates
Currency Converter

USA Stocks
Arab Stocks
 

Algeria 
Bahrain 
Egypt 
Iraq
Jordan 
Kuwait 
Lebanon
Morocco 
Oman 
Palestine
Qatar 
Saudi Arabia 
Syria
Tunisia 
UAE 
Yemen

Weather
Economic Calendar
Financial Glossary


Financial Calculators

RSS Feeds [XML]

Corporate Monitor

Events

Real Estate
Submit Your Property

Arab Research
Buy a Research

Press Releases
Submit your PR

Join Newsletters


 
© 2014 menafn.com All Rights Reserved.  Terms of Service | Privacy Policy | Contact Us | Advertise | About MENAFN | Career Opportunities | Feedback | Help